Survey data suggests that prospective learners are being dissuaded from college by skepticism about whether degrees are worth the time and money. Enrollment has been declining in higher education for more than a decade, and the most common explanations in recent years have been lingering effects of the pandemic and a looming demographic cliff expected to shrink the number of traditional-age college students. But new research suggests that public doubts about the value of a college degree are a key contributor.
