Diverse: Issues in Higher Education

APRIL 16, 2024

Dr. Akilah Carter-Francique, the dean of Education, Health and Human Services at Benedict College and former executive director of the Institute for the Study of Sport, Society and Social Change at San Jose State University, says student-athletes have a huge voice in challenging the status quo. I think the dynamic is changing.

Title IX 278

Title IX Marketing and Communication Services Social Justice DEI 278

AIFS Abroad

FEBRUARY 27, 2024

From there I learned how to find contact information for the Heads of Marketing through calling or online research. George, the CEO, has to draft contracts, legal documents, financial models, pitch decks for clients, write finished proposals, and manage each of these communication channels.

Alumni 52

Alumni Study Abroad Marketing and Communication Services Transportation 52

EAB

JULY 7, 2023

Blogs Alumni giving metrics will no longer be a part of college rankings. This spring, US News and World Report announced they will remove alumni giving metrics from consideration for their 2024 college rankings. But measuring alumni participation rates (APR) has long been a dubious way to demonstrate alumni engagement and support.

Alumni 52

Alumni Marketing and Communication Services Retail Fundraising 52

HEMJ (Higher Ed Marketing Journal)

SEPTEMBER 8, 2022

With this spike in interest, the alternative education market is growing rapidly. For example, the coding bootcamp market is projected to grow 19.31% in 2022 and reach $1.2 billion in market share by 2028. How to Market Micro Programs Effectively. Include the Marketing Team Early.

Educational Programs 52

Educational Programs Marketing and Communication Services Education Utilities 52

Diverse: Issues in Higher Education

AUGUST 17, 2023

National press releases going out from FAMU’s communications office also increased with stories covering academics, athletics, and the marching band, which participated in national events. There is considerable interest from the Chicago area and emerging markets in California, Florida, and Texas. and Northern Virginia.

Marketing and Communication Services 239

Marketing and Communication Services Recruitment Dining Services Alumni 239

HEMJ (Higher Ed Marketing Journal)

SEPTEMBER 18, 2023

Anyone who’s partnered with a marketing agency, hired a freelancer, or contracted for vendor services knows that. Later, I founded my first company to support colleges and universities that wanted to manage their students’ journeys independently, but lacked sufficient marketing knowledge and resources.

Marketing and Communication Services 101

Marketing and Communication Services Management Higher Education Enrollment Management 101

Creatrix Campus

OCTOBER 3, 2023

It involves marketing, engagement, application, admission, financial aid, and communication to help students make informed decisions about their education. Recruitment Strategy 2: Invest in Marketing and Promotion Effective marketing ensures that your institution is on the radar of potential students.

Recruitment 52

Recruitment Marketing and Communication Services Financial Aid Alumni 52

Confessions of a Community College Dean

MARCH 1, 2023

Image: Connecting students and alumni can be challenging, especially for a school with a widely dispersed population, but Grinnell College is closing the gap between its graduates and current students by hosting short virtual networking events. Requiring alumni to register first also drives students to register, Peltz shares.

Marketing and Communication Services 96

Marketing and Communication Services Alumni Media Government 96

Great College Advice

SEPTEMBER 28, 2023

If you want to communicate with admissions, it’s best to think carefully about how you will communicate with the humans that populate those offices of admission. They demonstrate both the tone and the brevity of these communications. But do you know how to write an email to college admissions counselors?

Admissions 254

Admissions Marketing and Communication Services Financial Aid Consulting 254

EAB

SEPTEMBER 18, 2023

Maybe you want to reach your older alumni through a direct mail appeal or more recent Gen Z alumni through a video series deployed on social media platforms. You can personalize your communications in many ways. Lean in on the success and value your institution brings to each individual student and the greater community.

Marketing and Communication Services 52

Marketing and Communication Services Fundraising Alumni Media 52

University Business

MARCH 20, 2023

With high inflation, failing banks and rounds of layoffs across industries, many colleges and universities may be concerned about what kind of job market their graduating students will face. In fact, he foresees “strength and optimism” in the entry-level market. ” says Grubb.

Marketing and Communication Services 52

Marketing and Communication Services Alumni Industry Recruitment 52

EAB

AUGUST 23, 2023

Utilizing these traditions in your institution’s annual giving strategy can reignite memories in your alumni and inspire them to give back to their alma mater. The emotional connection your alumni audience already has to your institution is what sets them apart from other donor audiences. LEARN MORE DON’T: Rely solely on traditions.

Marketing and Communication Services 52

Marketing and Communication Services Alumni Utilities Fundraising 52

Confessions of a Community College Dean

FEBRUARY 1, 2023

Blog: Call to Action: Marketing and Communications in Higher Education Can artificial intelligence technology help you research content ideas? Develop copy for a news release or marketing email? How about a blog post on a complex research breakthrough, a compelling profile of a donor or engaging stories about successful alumni?

Marketing and Communication Services 64

Marketing and Communication Services Alumni Engineering Higher Education 64

EAB

NOVEMBER 10, 2023

To meet enrollment goals in this new market, law schools must focus more than ever on building awareness of the unique benefits they offer to students—on an individualized basis as much as possible. Here are three strategies our Law School Enrollment Services partners are using to increase their reach, build awareness, and grow enrollment.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Private Universities Alumni 52

Creatrix Campus

JULY 18, 2022

They are powerful tools that can streamline customer support, communication, and management. The higher education CRM software enables colleges and universities to unify and manage all contacts, from prospective students to enrolled students to alumni and donors, thereby comprehensively understanding their constituents.

Higher Education 52

Higher Education Marketing and Communication Services Education Admissions 52

HEMJ (Higher Ed Marketing Journal)

JULY 11, 2023

These can be informal one-on-one interviews with faculty, focus groups conducted with current students, or even surveys of alumni. The goal is to talk to the people who know your institution inside out and can present the different perspectives of the many communities that make up your university. Wait, Who Should I Talk to Again?

Marketing and Communication Services 40

Marketing and Communication Services IT Alumni Faculty 40

EAB

DECEMBER 14, 2023

Recommended Resource Engage program-switchers through your marketing Read our blog that outlines more findings from our new analysis. While many marketers are focused on the importance of lead generation, it is equally important to develop an effective lead nurturing strategy. So how should you adjust given these findings?

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Industry Alumni 52

EAB

APRIL 24, 2023

Remember to clearly articulate the steps for confirming enrollment when marketing your deadlines. Your value proposition could be your standout corporate partnerships, student outcomes, services to support graduate students , or a unique aspect of your institutional culture.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Financial Aid Admissions 52

University Business

APRIL 24, 2023

SUNY Oneonta President Alberto Cardelle invited Hartwick College to join the Regional Innovation Council to collaborate on regional issues and opportunities in healthcare and human services, business development, and employee recruitment and retention to name a few. The day of mass marketing is a thing of the past.”

Marketing and Communication Services 105

Marketing and Communication Services Recruitment Higher Education Fundraising 105

EAB

DECEMBER 4, 2023

AI offers a multitude of opportunities, from analyzing donor data to enhancing marketing content and beyond. tailoring marketing copy to different audiences, checking copy for grammar, drafting marketing copy) Writing and content creation for specific deliverable types (i.e., third-party software, community information, etc.).

Computers and Informational Technology 52

Computers and Informational Technology Marketing and Communication Services Budget and Finance Management Alumni 52

Confessions of a Community College Dean

FEBRUARY 15, 2023

Blog: Call to Action: Marketing and Communications in Higher Education You are the president of an institution dealing with a crisis. Your instincts tell you a clarifying statement and potentially an apology are in order, as do members of your faculty, board, cabinet and student and alumni organizations. Launched by Richard W.

Marketing and Communication Services 63

Marketing and Communication Services Consulting Media Alumni 63

EAB

AUGUST 9, 2023

Cooper Medical School of Rowan University Fostering sense of belonging among Black undergraduate students Melissa McGuire, Ph.D.,

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

Great College Advice

JULY 26, 2023

The degree requires a focus in one of three areas: Finance, Accounting and Real Estate (FARE), Hospitality Leadership (HOLD), or Services Marketing and Operations Management (SMOM). Cornell’s School of Hotel Administration offers a BS in Hotel Administration. But leadership is something one can learn in a variety of contexts.

Marketing and Communication Services 130

Marketing and Communication Services Finance Engineering Management 130

EAB

JUNE 27, 2023

We then use this information to design marketing messages that will resonate with prospective students at every stage of the funnel. We’re also working with UCF to market to current seniors in their undergraduate nursing programs as well as nursing program alumni to communicate the value of continuing into graduate nursing programs at UCF.

Healthcare 52

Healthcare Marketing and Communication Services Recruitment Student Services 52

EAB

SEPTEMBER 14, 2023

Blogs How 1,000+ prospective HBCU students conducted their college search Key insights from our 2023 Student Communication Preferences Survey The recent Supreme Court decision on affirmative action has many HBCU leaders wondering whether they’ll see an influx of enrollment for fall 2024. By the end of sophomore year, 50.7%

Student Conduct 59

Student Conduct Recruitment Media Alumni 59

Confessions of a Community College Dean

FEBRUARY 6, 2023

Above all, admission recruiters will find themselves re-entering a market that has lost a great deal of confidence in the United States as a study destination. More than half of the parents also listed public information sessions and the ability to communicate with current Chinese students on campus or alumni as being important to them.

Recruitment 98

Recruitment Marketing and Communication Services Admissions Federal Government 98

EAB

JANUARY 30, 2023

By Brad Shafer As advancement leaders, we need to be good market watchers and even better communicators. New Tech Provides New Giving Opportunities Schools are reprioritizing their marketing channels. Services like PayPal, Zelle, Venmo, Apple Pay, and Cash App simplify the payment process for consumers.

Marketing and Communication Services 52

Marketing and Communication Services Fundraising Industry Alumni 52

Diverse: Issues in Higher Education

OCTOBER 9, 2023

ASU has added several Spanish language marketing materials, including an En Espanol section on the university’s website, a comprehensive admissions piece, Spanish campus tours, and multiple recruitment pieces for academic programs. These include a food pantry and the basic needs food services and meal programs. Hawkins Jr.

Marketing and Communication Services 332

Marketing and Communication Services Financial Aid Faculty Recruitment 332

EAB

OCTOBER 24, 2023

My name is Beth Donaldson and I'm the Managing Director of our Adult Learner Consulting Services here at EAB. I've been with the firm for about a year now and prior to joining EAB, I was a practitioner on campus with over two decades of experience in enrollment management, marketing, and student success positions. music] 0:00:48.5

Marketing and Communication Services 64

Marketing and Communication Services Financial Aid Admissions Support Services 64

HEMJ (Higher Ed Marketing Journal)

FEBRUARY 28, 2024

That’s the guide we’re all looking for as we face the never-ending challenges of enrollment marketing in higher education, right? Persuasion in Enrollment Marketing Persuasion is more than just the title of an excellent Jane Austen novel. We all know the impact of persuasion in changing minds and convincing people to take an action.

Marketing and Communication Services 75

Marketing and Communication Services Higher Education Alumni Industry 75

EAB

MAY 22, 2023

In addition to the technology, Edify partners can expand their team’s capacity using professional service hours which leverage EAB’s skills and expertise, like data science and data engineering. With Edify, institutions can bring their disparate data together and empower individuals across campus with data insights.

Marketing and Communication Services 52

Marketing and Communication Services Enrollment Management Finance Utilities 52

The Change Leader, Inc.

MAY 16, 2023

16 May · Episode 155 Tailoring Student Services to Create Career-Ready Graduates 36 Min · By Dr. Drumm McNaughton Hear how Villanova University is creating career-ready graduates with approximately 94% of students being accepted into internships.

Student Services 52

Student Services Higher Education Professional Development Education 52

Higher Ed Connects: Student Success Blogs

JANUARY 15, 2020

Broaden advising, career services & professional development. is providing its students. “ Scholarships allow us to attract the best students from around the world, regardless of their financial or geographic background,” said Stuart Schmill ’86, dean of admissions and student financial services. Serve our graduate students.

Marketing and Communication Services 52

Marketing and Communication Services Professional Development Social Justice Consulting 52

Confessions of a Community College Dean

MARCH 20, 2023

” Rasmussen recalled how the college’s board, made up mostly of alumni, grappled with the idea of adding graduate students after the 2015 announcement by the athletic training coalition about the policy change requiring a master’s degree for a person to sit for a certifying exam. ” But enrollment has since declined.

Marketing and Communication Services 98

Marketing and Communication Services Administration Career Services Finance 98

EAB

AUGUST 21, 2023

Knowing how to turn the tide can feel impossible—not to mention that increasing competition in the transfer recruitment space continues to crowd an already crowded market. Reddit Thread: Articulation agreements and transfer credits Students increasingly expect 24/7 service and self service options. I’m so confused.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Community College Admissions 52

Campus Groups

JULY 26, 2022

They help establish better communication and engage students. They are used by Student Life administrators and students for planning, communicating, tracking, and reporting. In addition to being the one-stop-shop for academic, co-curricular and student service information, the app helps connect and engage students.

Marketing and Communication Services 52

Marketing and Communication Services Alumni Administration Student Engagement 52

EAB

MAY 17, 2023

3 The Impact of Inflation and Higher Cost of Living on Students, Faculty, and Staff Geopolitical tensions, higher borrowing costs, and market volatility have created a toxic environment for everyone’s personal finances – with soaring costs for staples, housing, and energy. Gaps of Concern: Where is Diversity, Equity, and Inclusion?

Budget and Finance Management 105

Budget and Finance Management Marketing and Communication Services DEI Research 105