October, 2019

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A Healthier Me At Hope

Hope College Network

I came to Hope as a freshman in the fall of 2018 with unbelievable expectations and hopes for what my first year in college would be. I would meet my roommate and become best friends. College, how hard could it be if I managed to get through high school. I thought about the free access to an exercise facility and how I would take advantage of that daily, without excuses.

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Unleash the Chatbots! AI for Retention

Higher Ed Connects: Technology

by Gordon Freedman. “Once I realized how big of a problem student retention is in the US, ignoring it and not attempting to solve it was not an option for me.” —Claudia Recchi, CEO and co-founder, EdSights . What follows is an intriguing look at a technology being developed by recent graduates focused on the very problem they identified and struggled with as undergrads.

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Student Assessment of Faculty: Does it Work or Does it Need to Go?

Higher Ed Connects: Policy

by Alicia Betz. Student evaluations of teaching effectiveness (SETs) are such a common practice at the end of the semester that many people don’t even bat an eyelash at their use. But are they really that effective? Are they statistically significant? Are they biased? Are they a waste of everyone’s time? We’ll dive into those questions and more in this article.

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Terminalfour social media news round-up

Terminalfour

This month we’re reviewing social media trends, offering quick-to-read social media news guaranteed to keep you up to speed and ahead of the competition.

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Faculty Diversity and Policy in Higher Ed

Higher Ed Connects: Diversity

by Terri E. Givens. Support for diversity and inclusion underpins everything we do at CHEL. Two of the most important issues facing higher education leaders today are the increasing diversity of students entering college, and the ongoing lack of diversity of the faculty. . Despite efforts by many universities to diversify and change their hiring practices, the percentage of black faculty has actually declined, as noted in the Hechinger Report.

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Artificial Intelligence and Higher Education

Higher Ed Connects: Technology

by Terri E. Givens. One of my favorite movies of all times is 2001: A Space Odyssey , in which an artificial intelligence, HAL, is the star. As we head into the second decade of the 21st century, AI is clearly beginning to play a role in areas like ed tech — but HAL isn’t quite yet in the picture (if you have an android phone, ask Google to “open the pod bay doors” for a little surprise).

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How Virtual Reality is Transforming Higher Education Learning

Higher Ed Connects: Technology

By Fatma Katr. In a modern world with diverse platforms for innovations and solutions, technology is shaping the future of education. It continues to manifest new tools such as virtual reality (VR) in a student’s learning experience. The number of VR educational users is expected to increase to around 15 million by 2025 , according to a report about virtual and augmented reality published by Goldman Sachs. .

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How Virtual Reality is Changing Campuses

Higher Ed Connects: Technology

by A.J. O’Connell. In 1999, THE Journal published an article about virtual reality (VR) in education. “The future is here,” it crowed. The piece, which went on to discuss virtual field trips and the other possibilities of VR in education, was typical of the articles and academic papers being published at the time: commercial video games had been experimenting with VR for a few years, The Matrix movie had just come out, and VR had the potential to change education forever.

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How to conduct an email marketing audit at your university

Terminalfour

As we enter the new academic year is it time to answer some questions, by putting your email campaigns under the microscope and running an email audit.

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How to market to prospective students by marketing to their parents

Terminalfour

How influential are parents, carers and supporters in the university decision making process? And how can institutions successfully engage with them?

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Five questions that will help you find the right digital marketing agency

Terminalfour

When it comes to digital marketing capability it can often be hard to differentiate between genuine expertise and agencies that talk a good game.

IT 52
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Optimizing forms - insights for designers, admissions and marketing teams

Terminalfour

Here we uncover the optimization techniques and considerations that can raise your form design standards and conversion outcomes.

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Your Typical College Student Has Changed—Why Haven’t College Policies?

Higher Ed Connects: Policy

by Kimberly Yavorski. Despite ever-changing demographics on college campuses, policies have remained largely stagnant. If they are to succeed in today’s world, colleges need to adapt to meet changing needs. In this article we will cover: Understanding the demographics. More older students. More parenting students. More working students. More first generation students.