EAB

MARCH 6, 2023

Blogs 4 Digital Marketing Channels to Harness for Student Recruitment in 2023 When it comes to recruiting Gen Z and optimizing student lead generation, the question isn’t the degree to which you should lean on digital channels; rather, it’s which digital channels you should prioritize at any given time.

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Recruitment Media Marketing and Communication Services Architecture 52

Creatrix Campus

OCTOBER 3, 2023

It involves marketing, engagement, application, admission, financial aid, and communication to help students make informed decisions about their education. Recruitment Strategy 2: Invest in Marketing and Promotion Effective marketing ensures that your institution is on the radar of potential students.

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Recruitment Marketing and Communication Services Financial Aid Alumni 52

Diverse: Issues in Higher Education

AUGUST 17, 2023

We also increased our social media efforts to promote the university.” National press releases going out from FAMU’s communications office also increased with stories covering academics, athletics, and the marching band, which participated in national events. and Northern Virginia. An increase to dormitory space is a current project.

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EAB

SEPTEMBER 20, 2023

Hear EAB’s latest research on the characteristics of the adult learner market We’ve rounded up a few quick facts about adult learners—check them out below. Whatever a student’s motivations for enrollment might be, it’s important that enrollment marketing teams understand student intent and can tailor marketing messages accordingly.

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College for Creative Study

JUNE 20, 2023

Steve Davis serves as Comerica’s Michigan Market President, overseeing Comerica’s business and community engagement throughout Michigan, in addition to his role of providing leadership for Middle Market and Business Banking teams. The station has the top-rated and most-watched newscasts in the market, is the No.

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Marketing and Communication Services Banking Insurance Media 52

Student Affairs Assessment Leaders (SAAL)

AUGUST 23, 2023

Our long-term goal is to continue growing and providing services, support, and resources to our members with more sponsors. Communications Specialist Manage SAAL communication accounts (e.g., SAAL website, social media, listserv) Marketing SAAL to and with other professional associations (e.g. Campus Labs, EBI).

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Marketing and Communication Services Student Affairs Media Management 91

University Business

OCTOBER 25, 2022

The bottom five are philosophy and religious studies, anthropology, communications studies, physics, and political science). Colleges with vibrant urban surroundings or suburban conveniences should market those advantages while rural institutions can promote their strong local communities. Communication preferences.

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EAB

SEPTEMBER 18, 2023

Maybe you want to reach your older alumni through a direct mail appeal or more recent Gen Z alumni through a video series deployed on social media platforms. You can personalize your communications in many ways. Lean in on the success and value your institution brings to each individual student and the greater community.

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Marketing and Communication Services Fundraising Alumni Media 52

AIFS Abroad

DECEMBER 2, 2022

As a global hub for finance, fashion, technology, marketing, and media, the city offers incredible internship opportunities for students and recent graduates. As a major global hub for finance, fashion, and media, London offers incredible internship opportunities in just about every career field. Berlin, Germany. Florence.

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Supporting Student Success

JANUARY 26, 2021

Upon graduation, today’s students are facing a unique problem: the job market is full of positions designated as “entry-level,” but many of those positions actually require several years’ worth of experience. To add to the problem, the pandemic has undoubtedly shaken up the job market. By: Hana Rehman. Volunteer or Intern Virtually.

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Marketing and Communication Services Industry Nonprofit Organizations Recruitment 130

Confessions of a Community College Dean

FEBRUARY 1, 2023

Blog: Call to Action: Marketing and Communications in Higher Education Can artificial intelligence technology help you research content ideas? Develop copy for a news release or marketing email? I asked it to write a news release about a digital marketing program launching at New York University.

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Marketing and Communication Services Alumni Engineering Higher Education 64

CU Work-Life Balance

OCTOBER 6, 2023

Content can include courses organized by skill level, related skill keywords to follow, learning paths, learning groups where you can communicate with members interested in related topics, and available certifications. When you select a Role Guide you’re interested in, you’ll reach a page that lists all the resources for that role.

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Marketing and Communication Services Libraries Engineering Management 52

HEMJ (Higher Ed Marketing Journal)

OCTOBER 5, 2022

Digital PR can also help schools meet key performance indicators (KPIs) and bring in a high return on investment (ROI) of marketing, which we’ll be discussing in the next section. How Does Digital PR Contribute to Marketing ROI? Conduct Introductory Faculty Interviews and Media Training. Thought leadership. Organic traffic.

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Higher Education Marketing and Communication Services Education Media 52

Confessions of a Community College Dean

FEBRUARY 15, 2023

Blog: Call to Action: Marketing and Communications in Higher Education You are the president of an institution dealing with a crisis. As a strategic consultant advising higher education clients on crisis communication, I counsel them to lead from values—to base their decisions on true authenticity. Launched by Richard W.

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Marketing and Communication Services Consulting Media Alumni 63

Confessions of a Community College Dean

MARCH 1, 2023

“For many undergraduates, particularly those who have been historically underrepresented in higher education, building one’s network can be a formidable challenge,” Mark Peltz, dean of careers, life and service at Grinnell College, shares. Requiring alumni to register first also drives students to register, Peltz shares.

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Marketing and Communication Services Alumni Media Government 96

EAB

SEPTEMBER 14, 2023

Blogs How 1,000+ prospective HBCU students conducted their college search Key insights from our 2023 Student Communication Preferences Survey The recent Supreme Court decision on affirmative action has many HBCU leaders wondering whether they’ll see an influx of enrollment for fall 2024. Encourage Family Involvement. Let’s turn to the data.

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EAB

APRIL 24, 2023

Remember to clearly articulate the steps for confirming enrollment when marketing your deadlines. Your value proposition could be your standout corporate partnerships, student outcomes, services to support graduate students , or a unique aspect of your institutional culture.

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EAB

OCTOBER 24, 2023

You can join the conversation on social media using #EABOfficeHours. My name is Beth Donaldson and I'm the Managing Director of our Adult Learner Consulting Services here at EAB. Primarily though, I think that most institutions are trying to recruit adult learners through generalized marketing campaigns. October 24, 2023.

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EAB

DECEMBER 8, 2022

But these changes are not enough—CHROs need a different set of competencies than in the past to meet the challenges of increased competition with out-of-sector employers and emerging labor market threats. IT for data analytics, marketing for storytelling). Complete the survey for your campus. Take the survey. Storytelling.

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Marketing and Communication Services Budget and Finance Management Recruitment Healthcare 52

AIFS Abroad

JUNE 13, 2023

As a global center of industries like finance, fashion, technology, marketing, and media, Prague has incredible internship opportunities. London With rich history, iconic architecture, one-of-a-kind markets, and so much more, London is one of the most diverse and multicultural hubs in all of Europe.

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EAB

AUGUST 23, 2023

WHY YOU'RE WORTH IT: NINE LESSONS ON COMMUNICATING YOUR VALUE PROPOSITION DO: Deploy your campaigns on the right channels for the right audiences. Capitalize on the interactivity of social media by encouraging your alumni to share their own memories tied to your institution and traditions.

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Marketing and Communication Services Alumni Utilities Fundraising 52

Experiential Learning Depot

APRIL 3, 2023

Fundraising where students can get involved provides opportunities to build essential life skills such as marketing, communication, teamwork, budgeting, conflict management, and organizational skills. People are more likely to buy when they can see the effort put in or the service provided is student-led. Kids love fundraising!

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AIFS Abroad

DECEMBER 27, 2023

Fashion interns in New York City can expect to be very hands-on in companies here, emphasizing customer service. It’s an older, more refined and less scrappy scene than, say, NYC, but it is always at the forefront of marketing, public relations and of course social media.

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Marketing and Communication Services Retail Study Abroad Industry 52

EAB

JUNE 12, 2023

Highlight career services and opportunities for internships and job placement. Build strong relationships with community-based organizations, which can serve as a vital connection point between colleges and underserved students. The report includes findings from EAB’s 2023 Student Communication Preferences Survey.

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Marketing and Communication Services Media Career Services Recruitment 52

Experiential Learning Depot

APRIL 27, 2023

Students did all of the things required for developing a business such as writing a business plan and conducting market research but didn't actually start their businesses (most of them anyway). They communicate and collaborate with the community. Remember, one of the components of a business plan is a marketing plan.

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Experiential Learning Depot

APRIL 24, 2023

Here are some life skills that I prioritize in my curriculum: Budgeting Technical Writing Tech Literacy Project Management (Time/Task Management) Planning Critical and Analytical Thinking Networking Communication Collaboration and Teamwork Data Analysis Problem-Solving Creativity And there are so many more! Find us on social media!

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EAB

NOVEMBER 2, 2022

A Q&A with Michael Koppenheffer, Vice President of Enroll360, Marketing & Analytics. Not only do they have high expectations when it comes to digital communication, but they’re also engaging with more colleges than ever before, so a growing number of schools are competing for their attention at any given time.

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Marketing and Communication Services Admissions Libraries Recruitment 52

EAB

JULY 17, 2023

Fortunately, we now have some hard data to turn to, thanks to the latest edition of EAB’s Student Communication Preferences Survey. Be sure to highlight features that most interest families, including information on job placement, internships, and career services. But are these anecdotal observations or a real trend?

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Recruitment Marketing and Communication Services Enrollment Management Research 52

Confessions of a Community College Dean

MARCH 3, 2023

” Nonetheless, demand in the large, growing microcredential market is strong, but learners also struggle to make sense of offerings. ” To realize that vision, higher ed professionals might consider communicating more with employers, according to the report. “It’s a trust-but-verify situation.”

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The Change Leader, Inc.

OCTOBER 24, 2023

24 October · Episode 178 3 Enrollment Boosting Strategies for Accredited Institutions 31 Min · By Dr. Drumm McNaughton Leverage your institutions accreditation with these enrollment boosting strategies: explore 4 Ps of marketing, partnerships, controlling costs and more. This approach ensures a market-driven pricing strategy.

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Marketing and Communication Services Higher Education Community College Manufacturing 98

HEMJ (Higher Ed Marketing Journal)

FEBRUARY 28, 2024

That’s the guide we’re all looking for as we face the never-ending challenges of enrollment marketing in higher education, right? Persuasion in Enrollment Marketing Persuasion is more than just the title of an excellent Jane Austen novel. We all know the impact of persuasion in changing minds and convincing people to take an action.

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Marketing and Communication Services Higher Education Alumni Industry 75

EAB

JANUARY 30, 2023

By Brad Shafer As advancement leaders, we need to be good market watchers and even better communicators. New Tech Provides New Giving Opportunities Schools are reprioritizing their marketing channels. A smarter use of your time is outreach through digital channels, like paid search, paid social media, email, and text.

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Marketing and Communication Services Fundraising Industry Alumni 52

EAB

DECEMBER 4, 2023

AI offers a multitude of opportunities, from analyzing donor data to enhancing marketing content and beyond. From the targeted ads on your social media feeds to the use of digital personal assistants, such as Siri and Alexa, AI has been incorporated into technologies for years. What is Artificial Intelligence (AI)?

Computers and Informational Technology 52

Computers and Informational Technology Marketing and Communication Services Budget and Finance Management Alumni 52

Higher Ed Connects: Student Success Blogs

JANUARY 15, 2020

Broaden advising, career services & professional development. is providing its students. “ Scholarships allow us to attract the best students from around the world, regardless of their financial or geographic background,” said Stuart Schmill ’86, dean of admissions and student financial services. Serve our graduate students.

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Marketing and Communication Services Professional Development Social Justice Consulting 52

HEMJ (Higher Ed Marketing Journal)

JULY 11, 2023

How is [insert university focus area, such as hands-on learning, research, or community service] reflected in the curriculum? In short, try to talk to someone from every part of your campus community. What types of media do they engage in? It’s far more impactful to communicate through action rather than exposition.

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Marketing and Communication Services IT Alumni Faculty 40

University Business

DECEMBER 19, 2022

Besides, the humanities cloak an intensely practical side beyond the analytical and communication skills they grow: Shakespeare teaches us statecraft, after all. But youthful trends can turn into multibillion-dollar markets. Such information can inform a college or university’s curriculum choices, hiring, and, yes, marketing strategy.

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Marketing and Communication Services Curriculum Development Government Manufacturing 52

University Business

APRIL 20, 2023

With the digital revolution of the internet and social media available in the palm of their hand, students are bombarded with technology that demands their attention. While considering future employers, Gen Z prefers face-to-face communication in the interview process, with peers, and more.

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Computers and Informational Technology Marketing and Communication Services Libraries Library Services 52