According to a recent report from The Information, Google is considering a substantial workforce reduction, potentially affecting up to 30,000 employees, as part of a strategic move to integrate AI into various aspects of its business processes. The proposed restructuring is anticipated to primarily impact Google's ad sales department, where the company is exploring the benefits of leveraging AI for operational efficiency. Google's experimentation with AI extends beyond ad sales, encompassing its customer support service as well. The integration of AI in customer support is expected to directly influence the human-centric aspects of the company's operations. This strategic shift aligns with Google's previous instances of downsizing earlier in the year, which attracted attention and scrutiny.
