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4 takeaways from marketing to graduate students in 2023—and predictions for 2024

EAB

Blogs 4 takeaways from marketing to graduate students in 2023—and predictions for 2024 Insights from a former higher ed CMO I recently returned from the Windy City, where I attended the American Marketing Association ’s (AMA) annual higher ed symposium. But in 2024, AI will become increasingly embedded in enrollment teams’ day-to-day work.

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Strategic Adaptation in Higher Education: Navigating 2024 and Beyond: Embracing Transformation and Resilience in Higher Education Business Models

The Change Leader, Inc.

With reduced overhead for physical resources, universities glimpsed the financial flexibility to enhance digital infrastructure, develop innovative programs, and extend their support services to encompass a broader and more diverse student body.