EAB

DECEMBER 27, 2023

Blogs 4 takeaways from marketing to graduate students in 2023—and predictions for 2024 Insights from a former higher ed CMO I recently returned from the Windy City, where I attended the American Marketing Association ’s (AMA) annual higher ed symposium. New growth and centralization of services mandates were imposed on PCO leaders.

Marketing and Communication Services 59

Marketing and Communication Services Support Services Recruitment Career Services 59

EAB

AUGUST 9, 2023

Projects addressed topics such as annual giving, student retention, professional and continuing education, academic program planning, and more. The blog posts below are written by the participants to showcase their project and early outcomes.

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

Supporting Student Success

MAY 6, 2021

Below is an article originally shared in EdSurge , a higher education news publication, which shares a bit of my story — it reveals the core of my why for pursuing and persisting through higher education. In education, we are really good at focusing on what and how and when, at solving the problems before us.

Higher Education 130

Higher Education Computers and Informational Technology Education Hospitality 130

The Change Leader, Inc.

JANUARY 8, 2022

Furthermore, both the board and administration need to agree that innovation and growth are critical for the survival of the institution (and higher education). In previous blogs and our podcasts, you have heard us discuss how corporate governance is “infiltrating” higher education governance.

Government 52

Government Marketing and Communication Services Consulting Higher Education 52

The Change Leader, Inc.

SEPTEMBER 12, 2023

In this podcast episode, Dr. Drumm McNaughton speaks with Director Camille Dumont of the Center for Career and Professional Development (CCPD) about how she aligned career services with academia at Post University to better prepare students for the workforce. For instance, retail workers acquire customer service and communication skills.

For-Profit Universities 59

For-Profit Universities Marketing and Communication Services Professional Development Industry 59

The Change Leader, Inc.

APRIL 11, 2023

This comes down to identifying your communication strategy and rating the effectiveness of your website design, for example, how easy it is to find the right thing at the right time on the website to move forward. How are you communicating those career outcomes from a program page perspective? How simple can or should you make it?

Marketing and Communication Services 52

Marketing and Communication Services Computers and Informational Technology Higher Education Enrollment Management 52

Edu Alliance Journal

SEPTEMBER 6, 2022

I thought in early 1969 when I left the university, I didn’t have the academic ability to get a degree and my university advisor certainly was not supportive and suggested I should go sign up for military service that day. Yet nearly 40 million people from the age of 18-64 started higher education and did not complete one degree.

Marketing and Communication Services 40

Marketing and Communication Services Development and Fund Raising Government Higher Education 40