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4 takeaways from marketing to graduate students in 2023—and predictions for 2024

EAB

Blogs 4 takeaways from marketing to graduate students in 2023—and predictions for 2024 Insights from a former higher ed CMO I recently returned from the Windy City, where I attended the American Marketing Association ’s (AMA) annual higher ed symposium. New growth and centralization of services mandates were imposed on PCO leaders.

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Our top five lessons on lead generation for graduate and adult programs in 2024

EAB

In our recent research of more than 4,400 students across 18 Adult Learner Recruitment partners, we found that adult and graduate students are more likely to apply to programs outside of their previously selected program of interest than we expected. Out-of-industry strategies like gamification can engage leads effectively.

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Tailoring Student Services to Create Career-Ready Graduates: Changing Higher Education Podcast 153 with Host Dr. Drumm McNaughton and Guest Kevin Grubb

The Change Leader, Inc.

16 May · Episode 155 Tailoring Student Services to Create Career-Ready Graduates 36 Min · By Dr. Drumm McNaughton Hear how Villanova University is creating career-ready graduates with approximately 94% of students being accepted into internships. About half of these students intern twice or more.

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Rising higher ed leaders tackle campus challenges in EAB’s fellowship

EAB

In addition to the content from the subject-matter expertise and professional skills development sessions, the fellows also had access to EAB’s research library and experts, and they were paired with a partner to help develop ideas and get feedback along the way.

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An Overview of the Accreditation Process with the Supreme Education Council (SEC) Qatar

Creatrix Campus

It was born out of Qatar's 2030 Vision, which was established by a plan to educate highly productive, skilled Qataris to fill job openings in the best industry sectors and the public sector. Research and Development Committee: This committee is responsible for promoting research and innovation in the education sector.

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High-Outcome Internships in Higher Ed: Bridge the Workforce Gap and Enhance Student Success: Changing Higher Education Podcast 161 with Host Dr. Drumm McNaughton and Guest Daniel Nivern

The Change Leader, Inc.

A recent McKinsey report finds that more than 85% of companies feel there is a skills gap between education and industry. Verbal communication must occur before the program begins and should involve identifying projects that the intern must complete by the end of the program. What skills are companies looking to gain?