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The Problem With Mass Personalization in Higher Ed Marketing

HEMJ (Higher Ed Marketing Journal)

Likewise, online programs for other in-demand degrees such as nursing and computer science degrees also are experiencing rapid growth. The answer is deceptively simple: Deliver a standout one-to-one personalized experience that engages prospective students and motivates them to apply and enroll in a program.

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How Pueblo College Supercharged Yield and Retention Efforts

EAB

You can join the conversation on social media using #EABOfficeHours. EAB’s Tara Zirkel is joined by Pueblo Community College VP of Student Success, Dr. Leadership began by listening to staff to identify and resolve disconnects between departments, which had been limiting their ability to market and fill open courses.