Remove Computers and Informational Technology Remove Marketing and Communication Services Remove Recruitment Remove Student Engagement
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The Problem With Mass Personalization in Higher Ed Marketing

HEMJ (Higher Ed Marketing Journal)

Likewise, online programs for other in-demand degrees such as nursing and computer science degrees also are experiencing rapid growth. The answer is deceptively simple: Deliver a standout one-to-one personalized experience that engages prospective students and motivates them to apply and enroll in a program.

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How Pueblo College Supercharged Yield and Retention Efforts

EAB

Leadership began by listening to staff to identify and resolve disconnects between departments, which had been limiting their ability to market and fill open courses. In the end, the institution spurred enrollment growth by pairing the right technology with stronger collaboration and process improvements. We've got about 6000 students.