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The Problem With Mass Personalization in Higher Ed Marketing

HEMJ (Higher Ed Marketing Journal)

Likewise, online programs for other in-demand degrees such as nursing and computer science degrees also are experiencing rapid growth. Budgetary, personnel, and technological limitations conspire to make delivering bespoke student experiences at scale a real challenge. The degree of personalization can vary widely.

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Online Transition Programming in the Time of COVID

Supporting Student Success

In response to the impact of COVID-19 on incoming students’ transition to Ryerson University, a dedicated cross-departmental project team was convened to create an online preparatory program. As the participants collected badges, they were entered into draws for prizes, including Amazon gift cards and four grand prizes of iPads.

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How Pueblo College Supercharged Yield and Retention Efforts

EAB

They also provided more hands-on training for faculty and students to spur wider adoption of the Navigate student success platform and improve communication during the registration process. In the end, the institution spurred enrollment growth by pairing the right technology with stronger collaboration and process improvements.