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Don Hossler named to Edu Alliance Group Advisory Council

Edu Alliance Journal

His research program has attracted support from such organizations as the Bill and Melinda Gates Foundation, Lumina Foundation for Education, Spencer Foundation, and the College Board. He has lived in Russia and has conducted research in postsecondary education there. Edu Alliance Group, Inc.

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Recruiting International Students: More than the 4Ps

Edu Alliance Journal

January 25, 2022, by Don Hossler Philip Kotler, considered by many higher education professionals to be the Godfather of modern university admissions marketing, urged professionals in the field to consider the 4P’s when putting together a recruitment marketing plan. The 4P’s stand for: Product Place Price Promotion.

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Attracting International Graduate Students

Edu Alliance Journal

Another important consideration for prospective students is the opportunity to participate in internships or to serve as research assistants (and later in post-doc fellowships). For more applied master’s degree programs, the opportunity to be part of consulting efforts can be a consideration. In addition, cost matters.