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Engaging Marketing Professionals for Degree Program Launch Success 

HEMJ (Higher Ed Marketing Journal)

Launching a higher education program requires market assessments, search strategies, and detailed marketing investment plans. By planning ahead and building your program alongside your internal marketing experts or engaging a higher ed marketing agency , you’re saving your future program from a lot of unnecessary struggle.

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Are you losing grad and adult enrollments at the last minute? Try these 4 strategies.

EAB

While many institutions follow a robust yield playbook for their undergraduate programs , I’ve found this isn’t always the case for graduate and adult education programs. Developing an effective yield strategy is just as important at the graduate level, if not more so. Try these 4 strategies.