EAB
DECEMBER 27, 2023
Blogs 4 takeaways from marketing to graduate students in 2023—and predictions for 2024 Insights from a former higher ed CMO I recently returned from the Windy City, where I attended the American Marketing Association ’s (AMA) annual higher ed symposium. New growth and centralization of services mandates were imposed on PCO leaders.
HEMJ (Higher Ed Marketing Journal)
MARCH 12, 2024
Community college admissions offices also can learn several valuable lessons from their peers that are experiencing strong growth — including two-year, four-year, and alternative credentialing institutions — regarding marketing strategies, student engagement tactics, and operational efficiency.
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Confessions of a Community College Dean
MARCH 16, 2023
Image: Last spring, when the institutional effectiveness team at Moorpark College conducted student surveys and focus groups as well as data analysis to evaluate the efficacy of student communication, an issue with volume became clear. Discussions involved department needs, communication objectives and staffing capabilities.
University Business
OCTOBER 25, 2022
The bottom five are philosophy and religious studies, anthropology, communications studies, physics, and political science). What colleges should do : Administrators must consider alternatives to the traditional weekday schedule to recruit the increasing number of prospective students who want more flexibility.
Diverse: Issues in Higher Education
OCTOBER 9, 2023
ASU has added several Spanish language marketing materials, including an En Espanol section on the university’s website, a comprehensive admissions piece, Spanish campus tours, and multiple recruitment pieces for academic programs. These include a food pantry and the basic needs food services and meal programs. Hawkins Jr. Dr. Erika D.
EAB
APRIL 24, 2023
Remember to clearly articulate the steps for confirming enrollment when marketing your deadlines. Your value proposition could be your standout corporate partnerships, student outcomes, services to support graduate students , or a unique aspect of your institutional culture.
Creatrix Campus
MARCH 12, 2024
From managing student data to supporting administrative tasks and academic advising, these systems play a pivotal role in organizing, analyzing, and utilizing information to enhance the overall student experience and institutional effectiveness. Facilitators of Communication: SIS enables seamless communication among stakeholders.
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