EAB

SEPTEMBER 14, 2023

Blogs How 1,000+ prospective HBCU students conducted their college search Key insights from our 2023 Student Communication Preferences Survey The recent Supreme Court decision on affirmative action has many HBCU leaders wondering whether they’ll see an influx of enrollment for fall 2024. Encourage Family Involvement.

Student Conduct 59

Student Conduct Recruitment Media Alumni 59

EAB

JULY 17, 2023

Blogs Are you prepared to recruit ‘Gen P’? Fortunately, we now have some hard data to turn to, thanks to the latest edition of EAB’s Student Communication Preferences Survey. We're seeing a demand to push visit events to the post-admit stage. But are these anecdotal observations or a real trend?

Recruitment 52

Recruitment Marketing and Communication Services Enrollment Management Research 52

EAB

MAY 17, 2023

Blogs Five Things University Leaders are Prioritizing This Year (And Two They Should Be) The results from EAB’s Spring 2023 Pulse Survey are in! My colleague Madeleine Rhyneer recently fielded a survey with enrollment and admissions leaders, and Differentiating the Student Value Proposition was among the top three priorities cited.

Budget and Finance Management 105

Budget and Finance Management Marketing and Communication Services DEI Research 105

EAB

AUGUST 21, 2023

Blogs Near-Term Strategies to Combat Transfer Decline As Fall 2023 classes shape up, many enrollment leaders once again face lagging transfer rates. Knowing how to turn the tide can feel impossible—not to mention that increasing competition in the transfer recruitment space continues to crowd an already crowded market. I’m so confused.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Community College Admissions 52

Parchment

JANUARY 16, 2024

It’s improving the transfer experience is not going to be done by nibbling and by just doing like a little transfer program over here or an event over here. I mean, think about customer service, like we all want to feel good about something, right? Like if I get all these wraparound services, Heather (11:12.749) Mm-hmm.

Alumni 52

Alumni Marketing and Communication Services Financial Aid Community College 52

EAB

FEBRUARY 3, 2023

Blogs Have Gen Z search behaviors returned to “normal”? In Person Is Back In 2022, enrollment teams returned to in-person events in full force, with students and families following suit. On-campus events with 100-499 attendees 124.2% On-campus events with 50-99 attendees 51.4% On-campus events with 25-49 attendees 57.7%

Marketing and Communication Services 52

Marketing and Communication Services Admissions Enrollment Management Utilities 52

EAB

JULY 27, 2023

Blogs Overcome these two roadblocks to engage young alumni Many of today’s young alumni find themselves burdened with outsized student loan debt and facing tumultuous financial challenges as they embark on entry-level careers. What is digital marketing and how can you use it to excel your annual giving program?

Alumni 52

Alumni Marketing and Communication Services Fundraising Higher Education 52

Confessions of a Community College Dean

FEBRUARY 28, 2023

Blog: Higher Ed Gamma In 1997, Heather MacDonald, a fellow at the Manhattan Institute and author of The Diversity Delusion: How Race and Gender Pandering Corrupt the University and Undermine Our Culture , published a blistering critique of the impact of identity politics on the museum world. Invite the local community to campus.

Marketing and Communication Services 54

Marketing and Communication Services Community Outreach Government Finance 54