EAB

SEPTEMBER 18, 2023

To stay on track, institutions should raise 65% of their fundraising revenue before December 31. Meaning year-end campaigns can provide the perfect opportunity to give your fundraising efforts a needed boost or close any revenue gaps. You can personalize your communications in many ways. Craft a stand-out value proposition.

Marketing and Communication Services 52

Marketing and Communication Services Fundraising Alumni Media 52

EAB

AUGUST 23, 2023

Utilizing these traditions in your institution’s annual giving strategy can reignite memories in your alumni and inspire them to give back to their alma mater. The emotional connection your alumni audience already has to your institution is what sets them apart from other donor audiences. LEARN MORE DON’T: Rely solely on traditions.

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Marketing and Communication Services Alumni Utilities Fundraising 52

EAB

JANUARY 30, 2023

By Brad Shafer As advancement leaders, we need to be good market watchers and even better communicators. New Tech Provides New Giving Opportunities Schools are reprioritizing their marketing channels. A smarter use of your time is outreach through digital channels, like paid search, paid social media, email, and text.

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Marketing and Communication Services Fundraising Industry Alumni 52

EAB

DECEMBER 4, 2023

AI offers a multitude of opportunities, from analyzing donor data to enhancing marketing content and beyond. From the targeted ads on your social media feeds to the use of digital personal assistants, such as Siri and Alexa, AI has been incorporated into technologies for years. What is Artificial Intelligence (AI)?

Computers and Informational Technology 52

Computers and Informational Technology Marketing and Communication Services Budget and Finance Management Alumni 52

Higher Ed Connects: Student Success Blogs

JANUARY 15, 2020

Broaden advising, career services & professional development. is providing its students. “ Scholarships allow us to attract the best students from around the world, regardless of their financial or geographic background,” said Stuart Schmill ’86, dean of admissions and student financial services. Serve our graduate students.

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Marketing and Communication Services Professional Development Social Justice Consulting 52

EAB

OCTOBER 30, 2023

Today, we are excited to introduce Jenny Jones, the newest addition to the Advancement Marketing Services (AMS) team. Jenny offers over 20 years of experience in program planning and implementation, with a knack for fostering relationships with alumni, donors, and university teams.

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Marketing and Communication Services Fundraising Alumni Higher Education 59

EAB

JUNE 12, 2023

LOOK BACK Listen to this Office Hours with EAB podcast as EAB Advancement experts and Longwood University alumni engagement professional, Ryan Catherwood, discuss how Advancement teams pivoted during the pandemic. This hybrid model can help foster a stronger community of supporters that exist beyond the close proximity to your campus.

Marketing and Communication Services 52

Marketing and Communication Services Alumni Fundraising Media 52