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Five ways to boost your advancement team’s morale during the holiday season

EAB

From wrapping up critical end-of-year fundraising campaigns to processing influxes of year-end donations, advancement staff are working overtime during this final fundraising push. Sidestepping the Advancement Talent Crisis Follow these three strategies to source talent and increase fundraiser ROI. LEARN MORE 5.

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Alumni giving metrics will no longer be a part of college rankings. Here’s why you should renew your commitment to annual giving anyway.

EAB

Blogs Alumni giving metrics will no longer be a part of college rankings. This spring, US News and World Report announced they will remove alumni giving metrics from consideration for their 2024 college rankings. But measuring alumni participation rates (APR) has long been a dubious way to demonstrate alumni engagement and support.

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How to stay ready for donors who “aren’t ready yet”

EAB

Additionally, an EAB study found that most universities have incorrect or incomplete emails for over half of their alumni. Use ecommerce tactics to reengage donors Your audience is already online, which means that they’re quite familiar with the strategies retail companies use to engage them.

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