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Rising higher ed leaders tackle campus challenges in EAB’s fellowship

EAB

Cooper Medical School of Rowan University Fostering sense of belonging among Black undergraduate students Melissa McGuire, Ph.D., Our second cohort concluded in December 2021, our third cohort wrapped up in spring 2022, our fourth occurred in fall 2022, and our fifth occurred in spring 2023.

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A Global Shift in Higher Education Requires a New Business Model: Changing Higher Ed Podcast 180 with Drumm McNaughton and Catherine Friday

The Change Leader, Inc.

There’s a pressing need to reassess underutilized assets and repurpose them in innovative ways that add value to the student experience and open up new revenue streams. Innovative educational models take cues from high-end experiences in other industries, where customer feedback directly shapes the product or service offered.

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Tailoring Student Services to Create Career-Ready Graduates: Changing Higher Education Podcast 153 with Host Dr. Drumm McNaughton and Guest Kevin Grubb

The Change Leader, Inc.

Part of this comes from approximately 94% of Villanova students being accepted into internships. Anyone can see these successes for themselves since the private Roman Catholic research institution shares what their alumni are actually saying and experiencing online. It depends on the type of industry.

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How to Develop a Student Persona: Strategies and Examples

HEMJ (Higher Ed Marketing Journal)

In today’s competitive higher ed market, adopting a story-driven, persona-based approach is essential for engaging with the right prospective students. A persona-based approach not only helps to reduce acquisition costs and increase student engagement, it can further your institution’s mission while cultivating brand affinity as well.

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