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The Problem With Mass Personalization in Higher Ed Marketing

HEMJ (Higher Ed Marketing Journal)

Likewise, online programs for other in-demand degrees such as nursing and computer science degrees also are experiencing rapid growth. But higher ed marketers know that’s much easier said than done. Budgetary, personnel, and technological limitations conspire to make delivering bespoke student experiences at scale a real challenge.

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A Beginner’s Guide to AI in Annual Giving

EAB

AI offers a multitude of opportunities, from analyzing donor data to enhancing marketing content and beyond. But embracing new technology can be overwhelming and there is a lot to keep in mind when it comes to using AI in your annual giving program. This isn't just a question for the future—the changes have already begun.

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5 High Tech Solutions that Enable High Touch Campus Experiences

University Business

It’s no great revelation that today’s students are digital natives and view technology as an intrinsic part of how they navigate the world. However, despite their preference for using digital technology to complete day-to-day tasks, they crave interpersonal connections and relationship building.

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3 Questions KSU’s Laurel Littrell on How Academic Library Budgets Really Work

Confessions of a Community College Dean

At a public university such as Kansas State University, where I am employed, budget and salary information is public, and understanding about budget decisions and functions is important to our constituents and communities. It makes our vendors mad, it makes us mad, and most of all, it makes our university community mad!!

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Study Abroad Hidden Gems in Fall 2023 

AIFS Abroad

It comprises 90 class hours and 45 hours of on-site community engagement located in the western wine country near Cape Town. Students earn 12-15 credits between coursework and service hours course. With so many incredible options, it can be overwhelming to decide where – and what – to study abroad this fall semester.

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To Weather the Storms of Higher Education, Remember Why You’re There

Supporting Student Success

In 2008, I was recruited to run a grant with the purpose of connecting adult learners with data to inform their college choices so they didn’t need to depend on marketing hype from lead generation websites. But he always wanted to pursue a degree in computer science—he loved technology. My why is multifaceted.

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How the Choice Based Credit System can Improve the Quality of Higher Education in India

Creatrix Campus

Consequently, a significant skills gap has emerged, with graduates lacking the necessary competencies demanded by the job market. The non-credit courses are evaluated as either 'Satisfactory' or 'Unsatisfactory' and are not factored into the computation of SGPA/CGPA.