EAB

DECEMBER 27, 2023

Blogs 4 takeaways from marketing to graduate students in 2023—and predictions for 2024 Insights from a former higher ed CMO I recently returned from the Windy City, where I attended the American Marketing Association ’s (AMA) annual higher ed symposium. New growth and centralization of services mandates were imposed on PCO leaders.

Marketing and Communication Services 59

Marketing and Communication Services Support Services Recruitment Career Services 59

Blackboard Higher Education

FEBRUARY 1, 2022

This has huge implications not just for the way you structure your online and nontraditional programs, but also how you can effectively reach these students and market to them. We’ve identified three key higher education recruitment strategies to attract and enroll nontraditional students in this transformed environment.

Higher Education 52

Higher Education Marketing and Communication Services Education Recruitment 52

Confessions of a Community College Dean

MARCH 3, 2023

“Employers say, ‘It’s great that this individual has these skills, but we’ll ask our own questions to verify the learner’s knowledge,’” Kyle Albert, assistant research professor at the George Washington University Institute of Public Policy, said. “It’s a trust-but-verify situation.”

Marketing and Communication Services 108

Marketing and Communication Services Manufacturing Industry Management 108

EAB

AUGUST 9, 2023

The culminating experience for the EAB Rising Higher Education Leaders Fellowship was the capstone project that substantively contributed to the fellows’ professional advancement and helped solve a pressing challenge facing their home institutions. In many cases, partners jointly completed a project that benefitted both institutions.

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

The Change Leader, Inc.

DECEMBER 14, 2023

The landscape of higher education is being reshaped by several formidable challenges that necessitate a fundamental rethink of the higher education business model. These range from physical resources, like real estate and facilities, to intellectual property and research capabilities.

Higher Education 52

Higher Education Education Marketing and Communication Services Budget and Finance Management 52

Supporting Student Success

MAY 6, 2021

Below is an article originally shared in EdSurge , a higher education news publication, which shares a bit of my story — it reveals the core of my why for pursuing and persisting through higher education. In education, we are really good at focusing on what and how and when, at solving the problems before us.

Higher Education 130

Higher Education Computers and Informational Technology Education Hospitality 130

The Change Leader, Inc.

JANUARY 8, 2022

This is occurring for multiple reasons, but most of all because higher education governance is failing because it is not fulfilling institutions’ needs. At the same time, the board needs to be aware of its critical role in creating and maintaining the culture of the higher education institution.

Government 52

Government Marketing and Communication Services Consulting Higher Education 52