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How two-way texting aids in student support and retention

Confessions of a Community College Dean

Image: Last spring, when the institutional effectiveness team at Moorpark College conducted student surveys and focus groups as well as data analysis to evaluate the efficacy of student communication, an issue with volume became clear. Discussions involved department needs, communication objectives and staffing capabilities.

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Promises and Pitfalls of ChatGPT

Confessions of a Community College Dean

Blog: Call to Action: Marketing and Communications in Higher Education Can artificial intelligence technology help you research content ideas? Develop copy for a news release or marketing email? News & World Report ’ s 2023 list. I asked ChatGPT to identify the top U.S.

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Microcredentials confuse employers, colleges and learners

Confessions of a Community College Dean

” Nonetheless, demand in the large, growing microcredential market is strong, but learners also struggle to make sense of offerings. ” To realize that vision, higher ed professionals might consider communicating more with employers, according to the report. “It’s a trust-but-verify situation.”

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OSU Cascades integrates equitable career readiness

Confessions of a Community College Dean

“All the people that I’ve worked with at career services, they’re always trying to figure out, ‘How can we get more students to come see us? ’” says Blair Garland, chief marketing officer and engagement officer at OSU Cascades. No In-Article Careers: 3 … How do we engage more students?’”

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Do Community Colleges Need an “Intervention”?

EAB

Podcast Do Community Colleges Need an “Intervention”? May 9, 2023. Reporter Jon Marcus joins EAB’s Tara Zirkel to explore the root causes behind steep enrollment declines and poor student outcomes at community colleges. EAB · Do Community Colleges Need an “Intervention?” Episode 150. million people.

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How Community Colleges Are Leading Innovation

HEMJ (Higher Ed Marketing Journal)

The New Student Experience at a Community College The enrollment data for community colleges is positive for the first time in a long time, with an overall enrollment increase of 2.1% between spring 2022 and spring 2023, according to the National Student Clearinghouse Research Center.

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As microcredentials boom, employers' hiring platforms fumble

Confessions of a Community College Dean

In a perfect world, technology would streamline the communication process. Most college students and recent graduates (90 percent) believe that earning an entry-level professional certificate will help them stand out to employers and secure jobs when they graduate, according to a February 2023 Coursera report.