EAB

APRIL 11, 2023

Blogs 5 attributes defining Gen Z's relationship with advancement As the class of 2023 prepares to graduate this spring, advancement leaders can no longer ignore the increasing prevalence of Generation Z in their donor and alumni constituencies. Cost consciousness Recent economic pressures have forced Gen Z to adopt a frugal mindset.

Alumni 52

Alumni Fundraising Health Services Professional Development 52

EAB

AUGUST 23, 2023

Blogs The Dos and Don’ts of Leveraging University Traditions in Your Annual Giving Strategy By Meredith Dobbins Think back to your time as an undergraduate student. Utilizing these traditions in your institution’s annual giving strategy can reignite memories in your alumni and inspire them to give back to their alma mater.

Marketing and Communication Services 52

Marketing and Communication Services Alumni Utilities Fundraising 52

EAB

SEPTEMBER 18, 2023

Blogs Avoiding Staff Turnover and Strengthening Your Annual Giving Program A conversation with Miami University EAB’s Advancement Marketing Services partners with institutions across the country to support and elevate their annual giving programs. Here’s why you should renew your commitment to annual giving anyway.

Fundraising 59

Fundraising Alumni Industry IT 59

EAB

SEPTEMBER 18, 2023

Blogs Your Guide to a Successful Year-End Annual Giving Campaign 5 Tips for Advancement Leaders As you settle into the fall term and new academic year, it's time to focus on a crucial task: your year-end giving campaign. To stay on track, institutions should raise 65% of their fundraising revenue before December 31.

Marketing and Communication Services 52

Marketing and Communication Services Fundraising Alumni Media 52

HEMJ (Higher Ed Marketing Journal)

APRIL 9, 2024

Talking to your students and alumni provides a lot of value: You’re not just getting a piece of content for your website, you’re learning what your students like and don’t like about the program, experience, and institution as a whole. Your students and alumni are a rich source of information. Alumni have a different perspective.

Media 86

Media Alumni Financial Aid Higher Education 86

EAB

FEBRUARY 20, 2023

Blogs How to stay ready for donors who “aren’t ready yet” 3 ways digital marketing can help you nurture prospective donors By Brad Shafer At times, asking donors for contributions can feel a lot like standing outside a storefront, spinning a sign that says, “please?” Some days you’ll find just the right donor for a gift.

Retail 52

Retail Fundraising Alumni Management 52

EAB

JANUARY 30, 2023

Blogs Things have changed—has your Annual Giving strategy? But in doing that, you may be missing unique opportunities to earn donations outside of alumni majors. By Brad Shafer As advancement leaders, we need to be good market watchers and even better communicators. For the sake of segmentation, labels are easy.

Marketing and Communication Services 52

Marketing and Communication Services Fundraising Industry Alumni 52

Confessions of a Community College Dean

MARCH 20, 2023

Blog: Higher Ed Gamma Ask yourself: Would the $20 million gift that Bloomberg Philanthropies gave to Princeton in 2021 to support the university’s first-generation and low-income students have a greater impact at Tougaloo College, an HBCU with a $10 million endowment? The very question—posed by educational historian Bruce A.

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Higher Education Development and Fund Raising Fundraising Education 111

EAB

MAY 16, 2023

Blogs What Advancement Leaders Can Learn from Enrollment Leaders About Gen Z Three tactics to strengthen your advancement strategy There’s no denying the profound impact Generation Z has had on higher education. Expanding your digital strategy can also help you reach more alumni and prospective donors that you are not currently engaging with.

Alumni 52

Alumni Fundraising Utilities Media 52

Campus Sonar

AUGUST 10, 2022

Private, third-party collectives (also called trusts) with connection to numerous Power 5 institutions, often initiated by alumni and former athletes with support of the current athletes in mind. Alumni and fans now have yet another source for donation consideration, upping the pressure on fundraisers. Why does this matter?

Alumni 52

Alumni Recruitment Fundraising Professional Development 52

EAB

MARCH 24, 2023

Blogs Why advancement employees leave (and how leaders can fix it) By Brad Shafer Recent turnover in higher ed is historic and expansive. Cross-campus recognition in newsletters and university blogs after big events can help your team contextualize the impact of big wins. Ready to find out more?

IT 52

IT Professional Development Fundraising Management 52

EAB

DECEMBER 4, 2023

Blogs A Beginner’s Guide to AI in Annual Giving What you need to know and how to start using it in your advancement strategy With each passing day, Artificial Intelligence (AI) is becoming a more prominent topic of discussion for advancement leaders. Say you want to develop a new email series for your Calendar Year-End campaign.

Computers and Informational Technology 52

Computers and Informational Technology Marketing and Communication Services Budget and Finance Management Alumni 52

The Change Leader, Inc.

SEPTEMBER 21, 2023

Additionally, university presidents find themselves compelled to allocate even more of their time to fundraising efforts, a task that was already demanding in its own right. The board will, of course, listen to the recommendations and feedback from these other groups, but their own interview always serves as the main determining factor.

Consulting 40

Consulting Grants and Contracts Government Fundraising 40

EAB

JULY 27, 2023

Blogs Overcome these two roadblocks to engage young alumni Many of today’s young alumni find themselves burdened with outsized student loan debt and facing tumultuous financial challenges as they embark on entry-level careers. But engaging young alumni is vital for the health of your institution and annual giving program.

Alumni 52

Alumni Marketing and Communication Services Fundraising Higher Education 52

Creatrix Campus

DECEMBER 7, 2022

8 reasons why you need an Alumni Management Platform. Linkedin and Facebook do an excellent job of connecting with college pass-outs and keeping information up to date, but what is the true value of owning a dedicated alumni management platform in higher education institutions? Reasons why HEIs need an alumni management platform. .

Alumni 52

Alumni Management Development and Fund Raising Fundraising 52

EAB

OCTOBER 30, 2023

Blogs 4 Key Questions About the Advancement Landscape, Answered A Q&A with Advancement Expert, Jenny Jones By Dakota Anderson At EAB, innovation and expertise are at the core of our mission to empower institutions with the tools they need to succeed. Read our blog to learn more. Things have changed—has your annual giving strategy?

Marketing and Communication Services 59

Marketing and Communication Services Fundraising Alumni Higher Education 59

The Change Leader, Inc.

JANUARY 8, 2022

In previous blogs and our podcasts, you have heard us discuss how corporate governance is “infiltrating” higher education governance. As we noted in earlier blogs, this expertise should include key areas such as finance, human resources, fundraising, marketing, law, technology, strategic planning, and international affairs.

Government 52

Government Marketing and Communication Services Consulting Higher Education 52

EAB

JUNE 12, 2023

Blogs 3 Recommendations for Your 2023-24 Annual Giving Strategy Lasting Lessons from the Pandemic for Advancement Teams In May 2023, the World Health Organization (WHO) officially declared the end of the global health emergency caused by the COVID-19 pandemic—leading President Biden to end the U.S.'s s national emergency response.

Marketing and Communication Services 52

Marketing and Communication Services Alumni Fundraising Media 52

EAB

JUNE 30, 2023

Blogs What does a data management platform actually do? In this blog post, we answer that question with examples of the transformative impact that a data management platform can have on higher education. A comprehensive data management platform brings together all available data on alumni. What is a data management platform?

Management 52

Management Fundraising Alumni Financial Aid 52