Campus Sonar

FEBRUARY 1, 2023

When we think of audiences in higher ed, we typically think of students (both prospective and currently enrolled), alumni, donors, faculty and staff, and maybe families and parents. To answer this question well, it’s really difficult to use broad categories like “prospective students” or “alumni.” Those aren’t homogenous audiences!

Media 102

Media Alumni Research Industry 102

EAB

DECEMBER 4, 2023

Watch the on-demand webinar to hear EAB experts have a lively discussion of how to navigate the hype around AI and figure out what it means for your staff, constituents, and institution. This is where it’s critical to bring in industry professionals to edit and supplement AI’s content creation. What is Artificial Intelligence (AI)?

Computers and Informational Technology 52

Computers and Informational Technology Marketing and Communication Services Budget and Finance Management Alumni 52

The Change Leader, Inc.

SEPTEMBER 12, 2023

She successfully transferred the skills she learned in the hotel industry to the healthcare industry and now to higher ed, where she works in Career Services. Post’s webinars inform these students how to prepare for a virtual career fair, such as how to ensure they have the proper background, lighting, and attire.

For-Profit Universities 59

For-Profit Universities Marketing and Communication Services Professional Development Industry 59

EAB

DECEMBER 14, 2023

Out-of-industry strategies like gamification can engage leads effectively. Though you face unique challenges, other industries’ successful strategies are often applicable to higher ed. Watch our webinar to learn more about optimizing your lead generation strategy for year-round recruitment. Ready to find out more?

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Industry Alumni 52

CAPD

SEPTEMBER 12, 2023

The in-person and virtual Fall Career Fair offers undergraduate and graduate students, recent alumni, and postdocs the opportunity to engage with over 220 organizations providing internships, jobs, and research opportunities from a wide range of industries. The following is the breakdown of organizations attending as of Sept.

Industry 52

Industry Engineering Alumni Management 52

EAB

JANUARY 30, 2023

Explore the possibility of hosting webinars or one-on-one Zoom meetings with key segments of your donor base. But in doing that, you may be missing unique opportunities to earn donations outside of alumni majors. Maximize your use of Zoom to create meaningful connections with donors at a distance.

Marketing and Communication Services 52

Marketing and Communication Services Fundraising Industry Alumni 52

HEMJ (Higher Ed Marketing Journal)

JUNE 28, 2023

You can tap students and alumni for the experience piece and faculty for expertise. You might have a dedicated writer on your marketing team who can interview students and alumni, for example. As an institution of higher learning, you can (somewhat) easily create content that fits these standards. Ready to start cooking?

Engineering 52

Engineering Alumni Media Faculty 52

Campus Sonar

NOVEMBER 30, 2022

As an industry, higher ed tends to hop on the same trends in an effort to create engagement and tell their story. Athletics continues to have a large impact on your campus conversation, increasing online conversation nearly twice over in our industry benchmarks. Harness Athletics. Owned conversation is generated by your campus (e.g.,

Media 59

Media Alumni Industry Student Affairs 59