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The Problem With Mass Personalization in Higher Ed Marketing

HEMJ (Higher Ed Marketing Journal)

Likewise, online programs for other in-demand degrees such as nursing and computer science degrees also are experiencing rapid growth. But higher ed marketers know that’s much easier said than done. Budgetary, personnel, and technological limitations conspire to make delivering bespoke student experiences at scale a real challenge.

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5 High Tech Solutions that Enable High Touch Campus Experiences

University Business

It’s no great revelation that today’s students are digital natives and view technology as an intrinsic part of how they navigate the world. However, despite their preference for using digital technology to complete day-to-day tasks, they crave interpersonal connections and relationship building.

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A Beginner’s Guide to AI in Annual Giving

EAB

AI offers a multitude of opportunities, from analyzing donor data to enhancing marketing content and beyond. But embracing new technology can be overwhelming and there is a lot to keep in mind when it comes to using AI in your annual giving program. This isn't just a question for the future—the changes have already begun.

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3 Questions for Coursera’s CEO on Revenue Share

Confessions of a Community College Dean

based institutions in job-relevant fields like computer science, business management, public health and engineering. Unlike pure-play OPMs, our service fees are among the lowest, and universities retain 60 to 75 percent of tuition in our tiered revenue-sharing model. We host over 40 degrees, including 16 from accredited U.S.-based

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Study Abroad Hidden Gems in Fall 2023 

AIFS Abroad

This program is situated at the intersection between (international) education, community engagement, and sustainable development and aims to harness students’ self-reflection to engage with contemporary global issues in a local context and use the community engagement elements critically as a tool for social impact.

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3 Questions KSU’s Laurel Littrell on How Academic Library Budgets Really Work

Confessions of a Community College Dean

At a public university such as Kansas State University, where I am employed, budget and salary information is public, and understanding about budget decisions and functions is important to our constituents and communities. NISO is the National Information Standards Organization. 2013, section 3.4] 2013, section 3.4]

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To Weather the Storms of Higher Education, Remember Why You’re There

Supporting Student Success

In 2008, I was recruited to run a grant with the purpose of connecting adult learners with data to inform their college choices so they didn’t need to depend on marketing hype from lead generation websites. But he always wanted to pursue a degree in computer science—he loved technology. She earned her Ed.D.