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Let Your Audience Guide You to Yield Success

Campus Sonar

Admitted students are active on social media and forums, offering broad opportunities for engagement, celebration, and learning, while welcoming them to your admitted student communities. Position your content to educate your audience about the financial aspects of the admissions process while growing general awareness.

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8 Recommendations for Higher Ed Marketers

Campus Sonar

For the last three years, we’ve been researching and analyzing online conversation about higher ed. Align these with the unified, holistic message you’re delivering across all brand channels—your goals should guide everything you do. Share your goals and brand strategy across campus. Consider your goals.

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Top 10 Student Recruitment strategies every institution should adopt

Creatrix Campus

This blog serves as your guide to 10 essential Higher Education Recruitment strategies. It involves marketing, engagement, application, admission, financial aid, and communication to help students make informed decisions about their education. It creates awareness and generates interest.

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How Does U.S. News Rank Colleges?

HEMJ (Higher Ed Marketing Journal)

Since then, prospective students (and their parents) have used the rankings as a guide for where to consider going to school. Many of these experts are scoring institutions without knowing much about them, making their opinions — and the scores — difficult to take seriously. News Best Rankings? The problem? News Rankings?

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How to Set Your Team Up for Success

Campus Sonar

Setting your team up with the right tools and resources empowers you to achieve your goals. People value leaders who are transparent about their direction and willing to explain their rationale. You hired your team to be experts in their roles…let them guide you! Effective teams need a unified purpose to be successful.

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Want to improve your enrollment marketing campaign? You need a better content library.

EAB

Not every institution has access to photographers, videographers, or content writers on demand, but even with modest resources, institutions can create a robust library by keeping these seven principles in mind. This isn’t always a bad thing; today, many online channels favor more authentic media over perfection. Include real students.

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How NAU Streamlined Student Access to Mental Health Resources

EAB

Podcast How NAU Streamlined Student Access to Mental Health Resources Episode 149. You can join the conversation on social media using #EABOfficeHours. Dindo and his team have focused on connecting students with the right information, counseling, and other mental health resources in places and ways that students find most helpful.