HEMJ (Higher Ed Marketing Journal)
MARCH 12, 2024
Community college admissions offices also can learn several valuable lessons from their peers that are experiencing strong growth — including two-year, four-year, and alternative credentialing institutions — regarding marketing strategies, student engagement tactics, and operational efficiency.
Confessions of a Community College Dean
MARCH 10, 2023
Some colleges and universities also refrain from mandating advising because of concerns about enforcement—that is, students who don’t meet with advisers as required may face administrative holds on their accounts, and such holds can backfire. “We do outreach almost weekly but not more than once a week.”
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HEMJ (Higher Ed Marketing Journal)
APRIL 15, 2023
schools that offer fully online Master of Business Administration (MBA) programs increased 85% — from 284 to 526 — between the 2016-17 and 2020-21 academic years, according to data from the Association to Advance Collegiate Schools of Business. But higher ed marketers know that’s much easier said than done.
Confessions of a Community College Dean
MARCH 16, 2023
Image: Last spring, when the institutional effectiveness team at Moorpark College conducted student surveys and focus groups as well as data analysis to evaluate the efficacy of student communication, an issue with volume became clear. Discussions involved department needs, communication objectives and staffing capabilities.
Creatrix Campus
MARCH 12, 2024
The Role of Student Information Systems The Role of Student Information Systems encompasses the essential functions these systems fulfill within educational institutions. Centralized Student Insights: Student Information System SIS provides a centralized view of student data, from enrollment to graduation.
EAB
AUGUST 9, 2023
Academic Affairs Improving completion rates in gateway courses: Applying a root cause analysis model and equity lens Betsy Dunn-Williams, Dean of Academic Success, Campbell University Academic transformation framework implementation: Enhancing professional practice in higher education Dr. Denise Brown, Associate Dean of Health Sciences, The Christ (..)
EAB
NOVEMBER 3, 2022
Source: EAB analysis of American Community Survey data. When I worked in enrollment management, inquiries were one of the most difficult categories of students to capture and communicate with. Lack of follow up is detrimental, and research shows that mail and email follow up are important to prospective students.
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