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CMOs Pushing Boundaries and Seeing Results

Campus Sonar

JULY 27, 2022

Higher ed marketing isn’t synonymous with pushing boundaries, but some CMOs are trying to change that. We sat down with Jenny Petty , University of Montana, and Gabriel Welsch , Duquesne University, to pick their brains on the importance of boundary pushing in higher ed marketing. Jenny: I think it’s a couple of things.

Marketing and Communication Services

Marketing and Communication Services Enrollment Management Management Media

Student Lifecycle Strategies for Enrollment and Retention: Changing Higher Ed Podcast 150 with Host Dr. Drumm McNaughton and Guest Amrit Ahluwalia

The Change Leader, Inc.

APRIL 11, 2023

This comes down to identifying your communication strategy and rating the effectiveness of your website design, for example, how easy it is to find the right thing at the right time on the website to move forward. The majority of students enroll in a post-secondary program because they have specific career outcomes in mind.

Marketing and Communication Services

Marketing and Communication Services Computers and Informational Technology Higher Education Enrollment Management

Student Affairs Connection

CMOs Pushing Boundaries and Seeing Results

Student Lifecycle Strategies for Enrollment and Retention: Changing Higher Ed Podcast 150 with Host Dr. Drumm McNaughton and Guest Amrit Ahluwalia

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