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The 50 most in-demand skills for graduates of your master’s programs

EAB

Skills commonly conferred in MBA programs, including “project management” and “finance,” appeared among fundamental skills, and “Key Performance Indicators (KPIs)” appeared among emerging skills. With consistent historical demand for professionals with MBAs, this program remains relevant for career-oriented prospective students.

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The 3 big bets university presidents and provosts are placing on graduate and adult learner enrollments

EAB

EAB’s Adult Learner Recruitment and University Research teams surveyed 64 university executives, including presidents, provosts, vice provosts, and vice presidents of enrollment management, in summer 2022. The 4 biggest challenges facing graduate and adult education programs, according to presidents and provosts.

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What can big consumer brands teach graduate and adult enrollment leaders?

EAB

They identify profiles of students they want to attract, reflect on their past students using Student Information System (SIS) and Customer Relationship Management (CRM) system data, and use basic regression models to inform their targeting. How MBA programs can set a winning messaging strategy. Take our self-assessment.