HEMJ (Higher Ed Marketing Journal)

MARCH 15, 2023

News college rankings often point out that much of the data used to compile the rankings is provided by “experts” who range from high school guidance counselors to admissions counselors and faculty members at various higher education institutions. The problem? News college ranking, then that’s an added bonus.

Alumni 98

Alumni Admissions Faculty Higher Education 98

Campus Groups

JULY 26, 2022

Mobile apps reportedly contribute to higher rates of student engagement, retention, and success. They are used by Student Life administrators and students for planning, communicating, tracking, and reporting. Payments : Students can make payments via the mobile app and see a history of their payments.

Marketing and Communication Services 52

Marketing and Communication Services Alumni Administration Student Engagement 52

Higher Ed Connects: Technology

OCTOBER 20, 2019

higher ed raised many questions and motivated their quest to build a student lifeline that was dialogue-based and understood what students encounter on campus. They started with a free campus app to facilitate feedback to faculty called ClassPulse. Vice President for Student Life, Mount St. Mary’s University.

Marketing and Communication Services 52

Marketing and Communication Services Career Counseling Enrollment Management Administration 52

Campus Groups

AUGUST 2, 2022

These may include the campus website, homegrown digital systems, social media, flyer boards, and resident halls. They provide students with the opportunity to learn about and engage with their campus community. They are also a great way for students to broaden their social circle, making connections with fellow students and staff.

Student Engagement 52

Student Engagement Marketing and Communication Services Student Affairs Student Organizations 52

EAB

AUGUST 8, 2023

You can join the conversation on social media using #EABOfficeHours. EAB’s Jonathan April is joined by Kimberly Williams from the Ross School of Business at the University of Michigan to talk about creative ways to attract out-of-state students from underserved populations. Because all access is geared towards out-of-state students.

Admissions 52

Admissions Recruitment IT Financial Aid 52

Campus Sonar

JULY 27, 2022

Gabe: One, which is endemic to higher ed, is that shared governance is great for academic matters, the conduct of a university, and its relationship to students and faculty, but it's not great for operations—giving equal weight to non-expert opinions doesn't help. Because certainly when the students are here we do that.

Marketing and Communication Services 52

Marketing and Communication Services Enrollment Management Management Media 52

EAB

FEBRUARY 28, 2023

You can join the conversation on social media using #EABOfficeHours. Building that sense of belonging is important throughout the entire student life cycle. However, our experts discuss four moments in particular when making a positive connection and drawing that student in is especially critical for retention.

Research 52

Research Alumni Student Affairs Faculty 52

Diverse: Issues in Higher Education

SEPTEMBER 9, 2023

Inferior campus facilities impact the ability to both recruit and retain students as well as attract the best faculty, and the evidence is apparent across the entire higher education landscape. Poor amenities have a negative impact on the ability to recruit and retain both students and elite faculty.

Development and Fund Raising 328

Development and Fund Raising Alumni Education Facilities Management 328

Diverse: Issues in Higher Education

APRIL 18, 2024

Students’ knowledge about Title VI and freedom of expression may vary, depending on their access to resources and people who can help them understand, explained Dr. Sheri Atkinson, associate vice chancellor for student life, campus community, and retention services at UC Davis.

Faculty 274

Faculty Higher Education Media Government 274