HEMJ (Higher Ed Marketing Journal)

APRIL 15, 2023

With so many options available to today’s prospective students, how can higher education marketers overcome a “sea of sameness” to shine attention on their institution and online degree programs and boost enrollment? But higher ed marketers know that’s much easier said than done.

Marketing and Communication Services 52

Marketing and Communication Services Computers and Informational Technology Recruitment Financial Aid 52

HEMJ (Higher Ed Marketing Journal)

SEPTEMBER 27, 2022

As a result, they’re adept at communicating through a personal device any time of day. Enter one of the latest trends in communication technology: the chatbot. Companies use chatbots as a messaging service to provide immediate responses to commonly asked questions. The Role of Chatbots for Universities and Colleges.

Higher Education 52

Higher Education Marketing and Communication Services Education Admissions 52

HEMJ (Higher Ed Marketing Journal)

MARCH 27, 2024

The industry is undergoing not just surface-level adjustments that require minor alterations to enrollment strategies, but rather a deeper evolution that reimagines the very fabric of educational delivery and consumption. But not all online programs are created equal. Here are four key strategies for increasing student enrollment in 2024: 1.

Marketing and Communication Services 94

Marketing and Communication Services Admissions Higher Education Financial Aid 94

University Business

DECEMBER 4, 2023

” Aside from attracting more applicants, alumni can help institutions diversify their marketing strategies for a broadening net of college applicants unaware of the opportunities after college and who don’t fit in the traditional “cookie-cutter” mold. ” At Wabash College, a men’s private school in Ind.,

Alumni 111

Alumni Marketing and Communication Services Pharmaceutical Continuing Education 111

Confessions of a Community College Dean

MARCH 28, 2023

Image: Microcredentials —quality, verifiable, bite-size, low-priced, nondegree online offerings targeted to specific industries—have boomed in recent years in response to demand from employers and would-be workers alike for additional options that can better prepare learners for the workforce.

Marketing and Communication Services 97

Marketing and Communication Services Recruitment Industry Engineering 97

Diverse: Issues in Higher Education

OCTOBER 9, 2023

Excelencia in Education works to advance Latino student success in higher education by promoting Latino student achievement, conducting analysis to inform educational policies and advancing institutional practices. Dr. Leroy Morishita There are ongoing bilingual outreach efforts to the local community. Hawkins Jr. Dr. Erika D.

Marketing and Communication Services 322

Marketing and Communication Services Financial Aid Faculty Recruitment 322

College for Creative Study

JUNE 20, 2023

Steve Davis serves as Comerica’s Michigan Market President, overseeing Comerica’s business and community engagement throughout Michigan, in addition to his role of providing leadership for Middle Market and Business Banking teams. The station has the top-rated and most-watched newscasts in the market, is the No.

Marketing and Communication Services 52

Marketing and Communication Services Banking Insurance Media 52

EAB

DECEMBER 14, 2023

Recommended Resource Engage program-switchers through your marketing Read our blog that outlines more findings from our new analysis. Out-of-industry strategies like gamification can engage leads effectively. Though you face unique challenges, other industries’ successful strategies are often applicable to higher ed.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Industry Alumni 52

Great College Advice

JULY 26, 2023

So, it wasn’t until the 19th century that Europeans and Americans began thinking of teaching university courses that were directly relevant to both agriculture (where most Americans were employed at the time) and to the advances of the Industrial Age (and the rise of engineering as a discipline).

Marketing and Communication Services 130

Marketing and Communication Services Finance Engineering Management 130

Confessions of a Community College Dean

APRIL 2, 2023

Our vast learner base of over 100 million learners (including 70 percent of new learners who came to the platform organically in 2022) enables us to match students with degrees that are better aligned with their career goals and aspirations, reducing the need to overspend on marketing. Q: Is there a middle ground?

Marketing and Communication Services 57

Marketing and Communication Services Computers and Informational Technology Financial Aid Admissions 57

EAB

DECEMBER 8, 2022

But these changes are not enough—CHROs need a different set of competencies than in the past to meet the challenges of increased competition with out-of-sector employers and emerging labor market threats. IT for data analytics, marketing for storytelling). Complete the survey for your campus. Take the survey. Storytelling.

Marketing and Communication Services 52

Marketing and Communication Services Budget and Finance Management Recruitment Healthcare 52

Confessions of a Community College Dean

MARCH 3, 2023

” Nonetheless, demand in the large, growing microcredential market is strong, but learners also struggle to make sense of offerings. Abundant nomenclature aside, all parties appear eager to work together to deliver or pursue quality, verifiable, bite-size, low-priced, nondegree online offerings targeted to specific industries.

Marketing and Communication Services 107

Marketing and Communication Services Manufacturing Industry Management 107

HEMJ (Higher Ed Marketing Journal)

OCTOBER 5, 2022

Digital PR can also help schools meet key performance indicators (KPIs) and bring in a high return on investment (ROI) of marketing, which we’ll be discussing in the next section. How Does Digital PR Contribute to Marketing ROI? Unlike traditional PR, however, it does so in four distinct ways: Brand awareness. Thought leadership.

Higher Education 52

Higher Education Marketing and Communication Services Education Media 52

The Change Leader, Inc.

MAY 16, 2023

16 May · Episode 155 Tailoring Student Services to Create Career-Ready Graduates 36 Min · By Dr. Drumm McNaughton Hear how Villanova University is creating career-ready graduates with approximately 94% of students being accepted into internships. Villanova typically encourages employers to pay interns.

Student Services 52

Student Services Higher Education Professional Development Education 52

Creatrix Campus

JUNE 25, 2023

Consequently, a significant skills gap has emerged, with graduates lacking the necessary competencies demanded by the job market. Enhance employability skills: It integrates skill development courses, equipping students with practical abilities for the job market.

Higher Education 52

Higher Education Marketing and Communication Services Education Computers and Informational Technology 52

EAB

DECEMBER 4, 2023

AI offers a multitude of opportunities, from analyzing donor data to enhancing marketing content and beyond. You can use a tool like ChatGPT and provide it with your campaign plan (donor segments, fundraising goals, institution information, etc.) Say you want to develop a new email series for your Calendar Year-End campaign.

Computers and Informational Technology 52

Computers and Informational Technology Marketing and Communication Services Budget and Finance Management Alumni 52

Creatrix Campus

FEBRUARY 16, 2023

Our purpose is to provide institutions with valuable information and insights to help them navigate the SEC accreditation process effectively and achieve a successful outcome. Site Visit: A team of SEC-appointed evaluators visits the institution to verify the information in the SER and evaluate the institution's compliance with SEC standards.

Marketing and Communication Services 52

Marketing and Communication Services Education Higher Education Support Services 52

The Change Leader, Inc.

DECEMBER 14, 2023

The Need for a New Higher Ed Value Proposition As the availability of world-class educational content has expanded, with terabytes of information now accessible free online, universities must redefine their value proposition. One University that is a leader in this respect is Franklin University in Columbus, Ohio.

Higher Education 52

Higher Education Education Marketing and Communication Services Budget and Finance Management 52

Student Affairs Assessment Leaders (SAAL)

DECEMBER 7, 2023

In an age where information is abundant and storage is cheap, it's tempting to equate volume with value. For example, career services programming is often developed with the purpose of improving student skill in each of the career competencies as described by NACE. Awareness of services? On what can we base our decision?

Marketing and Communication Services 52

Marketing and Communication Services Libraries Industry Career Services 52

CAPD

APRIL 29, 2024

During Campus Preview Weekend 2024’s Parent Programming, members of the CAPD staff shared information with parents and supporters. Where can I find information about major decisions and career pathways? View the recording and access the presentation here. Is it possible for an international student to pursue law after MIT?

Alumni 52

Alumni Engineering Recruitment Marketing and Communication Services 52

Confessions of a Community College Dean

JANUARY 10, 2023

“It sounds like you’re saying it’s really about better articulating and rebranding, about how we market what we’re doing.” “How do you embed some of these skill sets, these industry-recognized credentials, into your curricular experience?” “I’m still a big believer.”

Marketing and Communication Services 109

Marketing and Communication Services Industry Career Services Management 109

The Change Leader, Inc.

JANUARY 23, 2024

23 January · Episode 191 Increase Graduate School Enrollment through Strategic Enrollment Management 40 Min · By Dr. Drumm McNaughton Strategic enrollment management (SEM) as a solution for growing graduate school enrollment in declining markets (e.g., minority and STEM). His academic journey culminated with a Ph.D.

Enrollment Management 52

Enrollment Management Management Marketing and Communication Services Recruitment 52

EAB

AUGUST 9, 2023

Our second cohort concluded in December 2021, our third cohort wrapped up in spring 2022, our fourth occurred in fall 2022, and our fifth occurred in spring 2023.

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

Creatrix Campus

JULY 27, 2022

Given the current scenario, direct industry placements from college provide an opportunity to sharpen rusty skills and apply them in real-world situations. These placements, in turn, help to promote the institute's industrial image, resulting in better recruitment and accreditation. Keeps all placement information in one place.

Management 52

Management Marketing and Communication Services Recruitment Industry 52

EAB

APRIL 4, 2023

Beth and David also offer tips on ways to eliminate administrative obstacles and on the importance of focusing your marketing messages around the expected return your students can expect to see on their education investment. EAB · How to Recruit Adult Career Switchers Transcript [music] 0:00:12.7 That will build up across time. DK: Excellent.

Recruitment 52

Recruitment Marketing and Communication Services Industry Healthcare 52

The Change Leader, Inc.

SEPTEMBER 12, 2023

Drumm McNaughton speaks with Director Camille Dumont of the Center for Career and Professional Development (CCPD) about how she aligned career services with academia at Post University to better prepare students for the workforce. For instance, retail workers acquire customer service and communication skills.

For-Profit Universities 59

For-Profit Universities Marketing and Communication Services Professional Development Industry 59

University Business

DECEMBER 19, 2022

Besides, the humanities cloak an intensely practical side beyond the analytical and communication skills they grow: Shakespeare teaches us statecraft, after all. But youthful trends can turn into multibillion-dollar markets. Such information can inform a college or university’s curriculum choices, hiring, and, yes, marketing strategy.

Marketing and Communication Services 52

Marketing and Communication Services Curriculum Development Government Manufacturing 52

Creatrix Campus

JANUARY 29, 2024

As we navigate this educational landscape, it's essential to grasp the trends and facts shaping the experiences of decision-makers, educators, and students alike. Recent Market Insights reveal a projection of 73.8 With easy integration functionality, LMS facilitates instant communication with instructors through designated channels, 24/7.

Management 59

Management Marketing and Communication Services Utilities Higher Education 59

EAB

DECEMBER 7, 2022

Students, faculty, and campus staff have become savvier with respect to combining both online and in-person student support services,” said EAB President of Technology, Scott Schirmeier. This can include participation in collaborative events, prospect-facing marketing opportunities, crediting EAB at industry conferences, etc.

Marketing and Communication Services 52

Marketing and Communication Services Community College Management Enrollment Management 52

The Change Leader, Inc.

OCTOBER 24, 2023

24 October · Episode 178 3 Enrollment Boosting Strategies for Accredited Institutions 31 Min · By Dr. Drumm McNaughton Leverage your institutions accreditation with these enrollment boosting strategies: explore 4 Ps of marketing, partnerships, controlling costs and more. This approach ensures a market-driven pricing strategy.

Marketing and Communication Services 98

Marketing and Communication Services Higher Education Community College Manufacturing 98

Campus Groups

OCTOBER 4, 2022

Students use an engagement platform to manage their co-curricular life on campus and access student service information. Alumni use digital alumni communities to stay connected with campus , network, and support their alma mater. While serving as the central resource, a digital alumni community tracks and measures engagement.

Alumni 52

Alumni Marketing and Communication Services Management Higher Education 52

The Change Leader, Inc.

JUNE 27, 2023

A recent McKinsey report finds that more than 85% of companies feel there is a skills gap between education and industry. Verbal communication must occur before the program begins and should involve identifying projects that the intern must complete by the end of the program. What skills are companies looking to gain?

Marketing and Communication Services 52

Marketing and Communication Services Higher Education Education Industry 52

Creatrix Campus

APRIL 4, 2023

The organization was founded with the goal of improving the quality of business education and promoting excellence in teaching, research, and service. The Board is made up of business educators and professionals from a variety of institutions and industries. Is ACBSP accreditation good?

Marketing and Communication Services 52

Marketing and Communication Services Support Services Faculty Management 52

AIFS Abroad

SEPTEMBER 30, 2021

Explore concepts like the role of philanthropy in establishing museums, debates around repatriation of objects, public funding for the arts, different curating styles and the marketing of the arts. Fashion Marketing and Communication: Examine the role of marketing in fashion business success! Communications.

Study Abroad 52

Study Abroad Marketing and Communication Services Computers and Informational Technology Social Justice 52

EAB

NOVEMBER 13, 2023

AskEAB's six most popular research requests in 2022-2023 *”Other” includes questions on varied topics like labor market surveys, trends in homeschooling, and electric vehicle charging in school parking lots. #1: district social media): 23% Vendors: 15% For more information on the topics listed above, see AskEAB’s On-Demand Research Library.

DEI 52

DEI Libraries Management Marketing and Communication Services 52

The Change Leader, Inc.

APRIL 11, 2023

Engage” provides them with the information they need to make the right buying decision for them. This comes down to identifying your communication strategy and rating the effectiveness of your website design, for example, how easy it is to find the right thing at the right time on the website to move forward.

Marketing and Communication Services 52

Marketing and Communication Services Computers and Informational Technology Higher Education Enrollment Management 52

EAB

DECEMBER 18, 2023

Blogs 4 AI priorities for enrollment leaders ChatGPT and the other “new AIs” caught even the most expert of industry watchers by surprise, and fully understanding their potential impact will take some time. That said, forward-thinking practitioners in every field are wasting no time putting this new toolkit to work, often to startling effect.

Computers and Informational Technology 52

Computers and Informational Technology Admissions Recruitment Research 52