EAB

APRIL 25, 2023

Blogs 4 tactics to reach, recruit, and enroll “stealth shoppers” Insight from our newest research on marketing to graduate and adult students Based on our Office Hours with EAB podcast, Episode 144, How to Engage ‘Stealth Shoppers'. One factor making it more difficult to recruit graduate and adult learners is the rise of “stealth shopping.”

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Diverse: Issues in Higher Education

AUGUST 17, 2023

We added new technology; we did more virtual recruitment, so students didn’t have to visit the campus,” said Hudson. “We We also increased our social media efforts to promote the university.” Boyd said the university has also renewed its attention to recruiting international students. “We and Northern Virginia.

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EAB

SEPTEMBER 20, 2023

Get more information For more on recruiting adult student populations, including graduate students, subscribe to the Professional and Adult Education Blog. Explore Adult Learner Recruitment Learn more about how EAB is helping 180+ institutions recruit and enroll adult learners. Organic social media can change that.

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University Business

OCTOBER 25, 2022

Have you updated the recruitment pitch your college is making to prospective students as other options beckon and enrollment continues to slip? What colleges should do : Administrators must consider alternatives to the traditional weekday schedule to recruit the increasing number of prospective students who want more flexibility.

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EAB

JULY 18, 2023

Enrollment targets continue to rise despite strong headwinds from the growth of stealth shopping among prospective students, staff shortages , and skyrocketing digital media costs. For example, you may be focusing only on recruiting current seniors or alumni. And it’s no surprise. What are they looking to get out of your program?

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EAB

APRIL 24, 2023

Our Adult Learner Recruitment team has found that setting at least two deadlines to drive early enrollment, deposit, or registrant activity works best. My team deploys surveys to admitted students on behalf of our Adult Learner Recruitment partners to understand the likelihood a student will choose their institution.

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EAB

OCTOBER 24, 2023

You can join the conversation on social media using #EABOfficeHours. So as we're working with hundreds of colleges and universities to help them engage and enroll adult learners, what would you say is the biggest disconnect between how maybe graduate and undergraduate admission teams approach the task of recruiting adult learners?

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