EAB

MARCH 6, 2023

Blogs 4 Digital Marketing Channels to Harness for Student Recruitment in 2023 When it comes to recruiting Gen Z and optimizing student lead generation, the question isn’t the degree to which you should lean on digital channels; rather, it’s which digital channels you should prioritize at any given time.

Recruitment 52

Recruitment Media Marketing and Communication Services Architecture 52

Confessions of a Community College Dean

FEBRUARY 1, 2023

Blog: Call to Action: Marketing and Communications in Higher Education Can artificial intelligence technology help you research content ideas? Develop copy for a news release or marketing email? I asked it to write a news release about a digital marketing program launching at New York University.

Marketing and Communication Services 74

Marketing and Communication Services Alumni Engineering Higher Education 74

EAB

NOVEMBER 3, 2022

Source: EAB analysis of American Community Survey data. When I worked in enrollment management, inquiries were one of the most difficult categories of students to capture and communicate with. Lack of follow up is detrimental, and research shows that mail and email follow up are important to prospective students.

Community College 52

Community College Marketing and Communication Services Enrollment Management Admissions 52

EAB

AUGUST 9, 2023

Our second cohort concluded in December 2021, our third cohort wrapped up in spring 2022, our fourth occurred in fall 2022, and our fifth occurred in spring 2023. All cohorts ended with presentations of the fellows’ capstone projects. In many cases, partners jointly completed a project that benefitted both institutions.

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

EAB

OCTOBER 24, 2023

The two review what we learned about the motivations and preferences of adult learners, and about how they research programs and colleges they might attend. My name is Beth Donaldson and I'm the Managing Director of our Adult Learner Consulting Services here at EAB. So give these folks a listen and enjoy. music] 0:00:48.5

Marketing and Communication Services 64

Marketing and Communication Services Financial Aid Admissions Support Services 64

Confessions of a Community College Dean

MARCH 3, 2023

“Employers say, ‘It’s great that this individual has these skills, but we’ll ask our own questions to verify the learner’s knowledge,’” Kyle Albert, assistant research professor at the George Washington University Institute of Public Policy, said. “It’s a trust-but-verify situation.”

Marketing and Communication Services 114

Marketing and Communication Services Manufacturing Industry Management 114

EAB

JULY 17, 2023

Fortunately, we now have some hard data to turn to, thanks to the latest edition of EAB’s Student Communication Preferences Survey. For example, today’s students are beginning their college research later than their predecessors did. In 2023, only 40% of students had started researching by that point.

Recruitment 52

Recruitment Marketing and Communication Services Enrollment Management Research 52

EAB

MARCH 20, 2023

As was the case in 2021 , improving talent management ranked number one as the top priority for senior Facilities officers in 2022. Here's how to optimize your deferred maintenance strategy EAB's Roadmap shares proven tactics to create an effective capital renewal plan, monitor performance, communicate capital renewal, and get funding.

Facilities Management 52

Facilities Management Marketing and Communication Services Management Utilities 52

EAB

JUNE 20, 2023

I sat down with EAB Research Advisory Services Director and Subject Matter Expert Melanie Overton to learn what has made this seminar so popular and what leadership takeaways partners bring back to their campus teams. We know that empathetic listening communicates that we care about people. MO: I know!

Marketing and Communication Services 52

Marketing and Communication Services Student Affairs Professional Development Faculty 52

Confessions of a Community College Dean

FEBRUARY 6, 2023

Above all, admission recruiters will find themselves re-entering a market that has lost a great deal of confidence in the United States as a study destination. More than half of the parents also listed public information sessions and the ability to communicate with current Chinese students on campus or alumni as being important to them.

Recruitment 98

Recruitment Marketing and Communication Services Admissions Federal Government 98

EAB

OCTOBER 24, 2022

In this post, I’ll share five ways your community college can strengthen recruitment and enrollment efforts among Latine/x students sourced from EAB research and best practices from our 850+ Navigate partners. Tip #4: Be intentional in your recruitment marketing. Tip #1: Build belonging.

Community College 95

Community College Recruitment Marketing and Communication Services Admissions 95

EAB

NOVEMBER 13, 2023

Blogs The 6 most in-demand topics for district leaders last year AskEAB's 6 most popular research requests in 2022-2023 Each year, EAB’s Dedicated Advisors pass hundreds of questions from district leaders and school administrators to our AskEAB team. However, the research on these laws’ effectiveness is mixed. Other (e.g.,

DEI 52

DEI Libraries Management Marketing and Communication Services 52

University Business

DECEMBER 19, 2022

Besides, the humanities cloak an intensely practical side beyond the analytical and communication skills they grow: Shakespeare teaches us statecraft, after all. But youthful trends can turn into multibillion-dollar markets. Such information can inform a college or university’s curriculum choices, hiring, and, yes, marketing strategy.

Marketing and Communication Services 52

Marketing and Communication Services Curriculum Development Government Manufacturing 52

EAB

MAY 30, 2023

4 Knowing that dual enrollment students are likely casting a wider net when considering their long-term college options means that early, targeted communications with these students is vital in order to successfully stand out among their other options. 5 Compounding the lure of multiple education pathways are rising wages among young adults.

Marketing and Communication Services 52

Marketing and Communication Services Community College Admissions Recruitment 52

SRHE

OCTOBER 20, 2022

The Higher Education and Research Act 2017 aimed to enshrine the market with students as customers, and established the Office for Students. Two Research Excellence Framework exercises continued the remorseless evidence-defying concentration of research funding. This is not paradox but consistency.

Marketing and Communication Services 52

Marketing and Communication Services Higher Education Government Research 52

EAB

AUGUST 21, 2023

Knowing how to turn the tide can feel impossible—not to mention that increasing competition in the transfer recruitment space continues to crowd an already crowded market. Reddit Thread: Articulation agreements and transfer credits Students increasingly expect 24/7 service and self service options. I’m so confused.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Community College Admissions 52

CAPD

APRIL 29, 2024

Many of our students pursuing an MD/PhD get involved in undergraduate research. That said, depending on their long-term goal (research, clinical practice, etc.), In our most recent summer experience survey (2021), 33% of first-year respondents reported that they were involved in an internship in their first-year summer.

Alumni 52

Alumni Engineering Recruitment Marketing and Communication Services 52

Confessions of a Community College Dean

APRIL 6, 2023

” Colorado State University, in Fort Collins, also boasts a sizable proportion of out-of-state students—about 27 percent in 2021—but for now the bill wouldn’t have much impact there. “Colorado is a state of Faustian bargains in policy and funding for higher ed,” Orphan said. “But that is not the case.”

Mining 98

Mining Marketing and Communication Services Recruitment Higher Education 98

EAB

NOVEMBER 1, 2022

Leadership began by listening to staff to identify and resolve disconnects between departments, which had been limiting their ability to market and fill open courses. I'm Tara Zirkel, Director of Strategic Research with a focus on community colleges here at EAB. We have an 11000 square mile service area, a large service area.

Marketing and Communication Services 97

Marketing and Communication Services Faculty Computers and Informational Technology Community College 97

EAB

MAY 16, 2023

EAB · TSU’s Systematic Approach to Student Success Navigate Navigate is higher education's leading student CRM, built based on a decade of research to improve recruitment, student success, and the student experience. So one of the things that we found that was challenging was the hesitance of our community trying to master some new skills.

Marketing and Communication Services 94

Marketing and Communication Services Faculty Utilities Institutional Research 94

EAB

JUNE 12, 2023

Examine Your Strategy EAB research shows that new donors need an average of eight touchpoints before making their first gift. During the pandemic, university departments made greater effort to work together to adapt to virtual environments, pool their resources, and communicate effectively to their audiences in a time of global chaos.

Marketing and Communication Services 52

Marketing and Communication Services Alumni Fundraising Media 52

EAB

FEBRUARY 3, 2023

Virtual events -40.0% “We've seen registration greatly increase from 2021 to 2022 for nearly every major in-person event, ” one Quick Poll respondent told us. Virtual events -40.0% “We've seen registration greatly increase from 2021 to 2022 for nearly every major in-person event, ” one Quick Poll respondent told us.

Marketing and Communication Services 52

Marketing and Communication Services Admissions Enrollment Management Utilities 52

EAB

MAY 23, 2023

EAB’s Tara Zirkel is joined by Center for Community College Student Engagement Executive Director Dr. Linda Garcia, as well as Associate Director of Publications, Dr. Courtney Adkins, to discuss new research on student engagement. I'm Tara Zirkel, a Director of Strategic Research at EAB. Give these folks a listen and enjoy.

Student Engagement 52

Student Engagement Community College Marketing and Communication Services Food 52

EAB

FEBRUARY 21, 2023

Jordan also shares tips for admissions teams who want to communicate and work more effectively with CBOs to boost enrollment. So our near-peer coaching programs at Let's Get Ready are fully virtual, they're text-based, culturally responsive, and they're built on youth development and behavioral economics research. JS: Yeah.

Recruitment 91

Recruitment Admissions Higher Education Financial Aid 91

HEMJ (Higher Ed Marketing Journal)

JUNE 12, 2023

The New Student Experience at a Community College The enrollment data for community colleges is positive for the first time in a long time, with an overall enrollment increase of 2.1% between spring 2022 and spring 2023, according to the National Student Clearinghouse Research Center. Overall transfer rates declined by 9.7%

Community College 52

Community College Marketing and Communication Services Transportation Admissions 52

The Change Leader, Inc.

OCTOBER 3, 2023

Improved Retention Through Streamlined Transfers CSCU helped unite the system’s 12 legacy community colleges into one singularly accredited multi-campus institution. Most community college students cannot take 12 or even 9 credits at a time and regularly move across the state for various reasons. They are a Research I university.

Higher Education 52

Higher Education Education Community College Industry 52

Edu Alliance Journal

SEPTEMBER 6, 2022

I thought in early 1969 when I left the university, I didn’t have the academic ability to get a degree and my university advisor certainly was not supportive and suggested I should go sign up for military service that day. US Labor Market. 2021 article titled “Shocking Statistics About College Graduation Rates”.

Marketing and Communication Services 40

Marketing and Communication Services Development and Fund Raising Government Higher Education 40

AIFS Abroad

SEPTEMBER 30, 2021

Last Updated on September 30, 2021 by Cat Rogliano. Explore concepts like the role of philanthropy in establishing museums, debates around repatriation of objects, public funding for the arts, different curating styles and the marketing of the arts. Check out our Fashion Marketing: Study & Travel Program ! Communications.

Study Abroad 52

Study Abroad Marketing and Communication Services Computers and Informational Technology Social Justice 52