Diverse: Issues in Higher Education

AUGUST 17, 2023

“With it being the pandemic, the challenge was enrollment because a lot of students were taking time off or…they had to take classes virtually and online, so there was a dip [in enrollment] during the pandemic, but the interest was there.” Hudson, vice president for student affairs. “We and Northern Virginia.

Marketing and Communication Services 246

Marketing and Communication Services Recruitment Dining Services Alumni 246

EAB

DECEMBER 4, 2023

AI offers a multitude of opportunities, from analyzing donor data to enhancing marketing content and beyond. From the targeted ads on your social media feeds to the use of digital personal assistants, such as Siri and Alexa, AI has been incorporated into technologies for years. third-party software, community information, etc.).

Computers and Informational Technology 52

Computers and Informational Technology Marketing and Communication Services Budget and Finance Management Alumni 52

EAB

OCTOBER 30, 2023

Today, we are excited to introduce Jenny Jones, the newest addition to the Advancement Marketing Services (AMS) team. Jenny offers over 20 years of experience in program planning and implementation, with a knack for fostering relationships with alumni, donors, and university teams.

Marketing and Communication Services 59

Marketing and Communication Services Fundraising Alumni Higher Education 59

Campus Sonar

JULY 27, 2022

Higher ed marketing isn’t synonymous with pushing boundaries, but some CMOs are trying to change that. We sat down with Jenny Petty , University of Montana, and Gabriel Welsch , Duquesne University, to pick their brains on the importance of boundary pushing in higher ed marketing. Jenny: I think it’s a couple of things.

Marketing and Communication Services 52

Marketing and Communication Services Enrollment Management Management Media 52

Campus Groups

AUGUST 2, 2022

Raise Awareness about Campus Resources If your platform has a campus engagement platform or app, it should be the go-to resource for students. In addition to serving as a one-stop-shop for academic, co-curricular and student service information, the platform helps connect and engage students.

Student Engagement 52

Student Engagement Marketing and Communication Services Student Affairs Student Organizations 52