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Post-Pandemic Resurgence Bolsters HBCUs

Diverse: Issues in Higher Education

“With it being the pandemic, the challenge was enrollment because a lot of students were taking time off or…they had to take classes virtually and online, so there was a dip [in enrollment] during the pandemic, but the interest was there.” Hudson, vice president for student affairs. “We and Northern Virginia.

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Rising higher ed leaders tackle campus challenges in EAB’s fellowship

EAB

Cooper Medical School of Rowan University Fostering sense of belonging among Black undergraduate students Melissa McGuire, Ph.D.,

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A Beginner’s Guide to AI in Annual Giving

EAB

AI offers a multitude of opportunities, from analyzing donor data to enhancing marketing content and beyond. tailoring marketing copy to different audiences, checking copy for grammar, drafting marketing copy) Writing and content creation for specific deliverable types (i.e., third-party software, community information, etc.).

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2023 Seal of Excelencia

Diverse: Issues in Higher Education

ASU has added several Spanish language marketing materials, including an En Espanol section on the university’s website, a comprehensive admissions piece, Spanish campus tours, and multiple recruitment pieces for academic programs. These data-driven decisions allow us to refine efforts to better serve our student population.”

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Five Things University Leaders are Prioritizing This Year (And Two They Should Be)

EAB

Several partners have shared anecdotes of students arriving to campus, moving into dorms, and abruptly withdrawing upon re-entering more social settings. During our listening tour with senior cabinet leaders this spring, the idea of better communicating the value of a degree featured prominently in several conversations.

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4 Key Questions About the Advancement Landscape, Answered

EAB

Today, we are excited to introduce Jenny Jones, the newest addition to the Advancement Marketing Services (AMS) team. Jenny offers over 20 years of experience in program planning and implementation, with a knack for fostering relationships with alumni, donors, and university teams.

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Increase Graduate School Enrollment through Strategic Enrollment Management: Changing Higher Ed Podcast 191 with Host Dr. Drumm McNaughton and Guest Dr. Justin Grimes

The Change Leader, Inc.

23 January · Episode 191 Increase Graduate School Enrollment through Strategic Enrollment Management 40 Min · By Dr. Drumm McNaughton Strategic enrollment management (SEM) as a solution for growing graduate school enrollment in declining markets (e.g., minority and STEM).