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Association of Community College Trustees Launches Pilot Program to Improve Skills-Based Hiring, Lumina Foundation Assists with $350,000

Diverse: Issues in Higher Education

Jee Hang Lee The partnership – it includes ACCT, Opportunity@Work, the state of Maryland, select employers – aims to design or improve training programs at four pilot Maryland community colleges around essential skills for specific occupations. One of the goals is to create a pipeline of skilled and career-ready job candidates.

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Professional Writing Starts in the Classroom: Building Student’s Career Readiness through Communication

University Business

Following the shift to distance learning and hybrid work, effective written and cross-channel communication is more critical than ever. Today’s digital-first workplace demands authenticity, proficiency in different channels, and mastery of various technology and communication tools.

Media 98
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Demand for grad school isn’t going anywhere. How can you reel students into your programs?

University Business

Google remains the most influential digital channel through which students can receive information about graduate school. Here is a breakdown of the 10 most significant factors weighing students’ minds. When served ads about colleges, 51% of students reported “very” or “somewhat” likely to click on them.

Media 111
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Enrollment Strategies and the Evolving Expectations of Students in 2024

HEMJ (Higher Ed Marketing Journal)

Your institution can foster this sense of community through direct communication channels with faculty and opportunities for peer interactions, such as online forums and virtual study groups. With this in mind, your institution should align its goals with the employment market and communicate that effort to students.

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Characteristics of Adult Learners and How to Engage Them

HEMJ (Higher Ed Marketing Journal)

Reaching Adult Learners Through Alternative Channels. When I was heading back to school, we were on the cusp of a huge technology boom — the channels used today didn’t even exist. But to increase the enrollment of adult learners in your university’s programs, you have to engage them through the right marketing channels.

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The top 5 ways prospective graduate and adult learners are finding your programs

EAB

Here’s what we learned about how long students are spending researching programs—and the channels they are using to explore options. Graduate enrollment leaders keep up with changing recruitment expectations What channels are students using to explore programs? How long are students spending researching their options?

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4 reasons your labor market analysis isn’t capturing employer demand for graduates

EAB

Blogs 4 reasons your labor market analysis isn’t capturing employer demand for graduates By Ben Campbell Maybe you’ll find this situation familiar: you’ve heard from faculty and industry leaders about strong and growing demand for a particular program. Online job postings may not surface employer demand. Subscribe 1.