HEMJ (Higher Ed Marketing Journal)

MARCH 12, 2024

Community college admissions offices also can learn several valuable lessons from their peers that are experiencing strong growth — including two-year, four-year, and alternative credentialing institutions — regarding marketing strategies, student engagement tactics, and operational efficiency.

Community College 82

Community College Marketing and Communication Services Admissions Utilities 82

EAB

DECEMBER 7, 2023

Students and families who fill out the FAFSA presume that colleges will get their information immediately and be able to make financial aid determinations. Once FAFSA data is released to us, we are committed to sharing financial aid information as soon as possible. Thanks for your patience.”

Financial Aid 52

Financial Aid Marketing and Communication Services Admissions Federal Government 52

Creatrix Campus

OCTOBER 3, 2023

It involves marketing, engagement, application, admission, financial aid, and communication to help students make informed decisions about their education. Recruitment Strategy 2: Invest in Marketing and Promotion Effective marketing ensures that your institution is on the radar of potential students.

Recruitment 52

Recruitment Marketing and Communication Services Financial Aid Alumni 52

Diverse: Issues in Higher Education

OCTOBER 9, 2023

Angelo State University in San Angelo, Texas, partners with over 62 high schools across the state, facilitating college access for Latino, rural, and other marginalized communities. Based on data gathered, we increased support services such as Ram Pantry, counseling, technology availability, and academic advising,” he continues.

Marketing and Communication Services 322

Marketing and Communication Services Financial Aid Faculty Recruitment 322

Confessions of a Community College Dean

MARCH 16, 2023

Image: Last spring, when the institutional effectiveness team at Moorpark College conducted student surveys and focus groups as well as data analysis to evaluate the efficacy of student communication, an issue with volume became clear. Discussions involved department needs, communication objectives and staffing capabilities.

Marketing and Communication Services 100

Marketing and Communication Services Financial Aid Support Services Community College 100

Confessions of a Community College Dean

MARCH 19, 2023

Blog: Learning Innovation With all the conversation about the Department of Education (ED) review of the bundled services exemption , I thought it would be instructive to hear from a university leader on the subject. Kent Syverud , Chancellor and President of Syracuse University, graciously agreed to answer my questions.

Marketing and Communication Services 52

Marketing and Communication Services Financial Aid Industry Higher Education 52

EAB

OCTOBER 24, 2023

They also advise leaders to ensure they offer adult students maximum flexibility in course modalities and to highlight scholarship and financial aid opportunities that will make returning to college more affordable. My name is Beth Donaldson and I'm the Managing Director of our Adult Learner Consulting Services here at EAB.

Marketing and Communication Services 64

Marketing and Communication Services Financial Aid Admissions Support Services 64

HEMJ (Higher Ed Marketing Journal)

OCTOBER 17, 2023

As the needs of students change, universities must alter their recruitment and retention strategies to make sure that their messages resonate with diverse student prospects, and that they provide the right support services to meet these students’ needs. Mental health services. Financial assistance and scholarships.

Marketing and Communication Services 90

Marketing and Communication Services Support Services Admissions Financial Aid 90

The Student Affairs Blog

MAY 9, 2024

The Division of Student Affairs received some questions this spring centered around changes to returning student housing application process for 2024-25, general availability of on-campus housing for students, health and safety in the residence halls, and navigating the local off-campus housing market. Below are responses to those questions.

Safety and Security 75

Safety and Security Marketing and Communication Services Facilities Management Health Services 75

EAB

AUGUST 21, 2023

Student-parents face extraordinary challenges while pursuing higher education, and many institutions fail to see the value and contributions these highly motivated students bring to the campus community. To get the word out about an institution's services, leaders should consider targeted marketing and communication efforts.

Higher Education 97

Higher Education Marketing and Communication Services Education Financial Aid 97

Confessions of a Community College Dean

APRIL 2, 2023

Our vast learner base of over 100 million learners (including 70 percent of new learners who came to the platform organically in 2022) enables us to match students with degrees that are better aligned with their career goals and aspirations, reducing the need to overspend on marketing. Can you explain your reasoning?

Marketing and Communication Services 57

Marketing and Communication Services Computers and Informational Technology Financial Aid Admissions 57

EAB

APRIL 24, 2023

Remember to clearly articulate the steps for confirming enrollment when marketing your deadlines. Sixty-five percent of those students say they need more information, such as details about financial aid and overall cost, to make an enrollment decision. Instead, ask those students why they didn’t choose your institution.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Financial Aid Admissions 52

University Business

OCTOBER 25, 2022

The bottom five are philosophy and religious studies, anthropology, communications studies, physics, and political science). Colleges with vibrant urban surroundings or suburban conveniences should market those advantages while rural institutions can promote their strong local communities. Communication preferences.

Marketing and Communication Services 98

Marketing and Communication Services Recruitment Financial Aid Engineering 98

EAB

JANUARY 26, 2023

As students cast a wider net when considering their options, it’s critical that community colleges make early, meaningful interactions with students, follow up with inquiries, and create a recruitment communications strategy that will allow them to stand out against the other options the student might be considering. get your copy 2.

Community College 105

Community College Marketing and Communication Services Recruitment Financial Aid 105

The Change Leader, Inc.

MARCH 2, 2023

Exacerbating this, higher ed is facing significant headwinds to recovering enrollments, including the demographic cliff, reduction of public funding, and a robust job market. Despite the pandemic “being over,” enrollments have not recovered to the pre-pandemic levels. Doing the math, that leaves 60% of the population who could get a degree.

Marketing and Communication Services 52

Marketing and Communication Services Financial Aid DEI Academic Advising 52

EAB

AUGUST 9, 2023

Cooper Medical School of Rowan University Fostering sense of belonging among Black undergraduate students Melissa McGuire, Ph.D., Cooper Medical School of Rowan University Fostering sense of belonging among Black undergraduate students Melissa McGuire, Ph.D., Scholastica Student Success Improving success for pre-health students Joe Fritsch, Ph.D.,

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

Higher Ed Connects: Student Success Blogs

JANUARY 15, 2020

Broaden advising, career services & professional development. The Office of the Vice Chancellor is charged with “p artnering with community members to make improvements for our students in areas such as advising, professional development, diversity and inclusion, and well-being.” . Enhance the undergraduate experience.

Marketing and Communication Services 52

Marketing and Communication Services Professional Development Social Justice Consulting 52

Creatrix Campus

FEBRUARY 16, 2023

But there’s much more to it. We intend to provide a comprehensive overview of the SEC (Supreme Education Council) accreditation process, including the steps involved, benefits, preparation, and considerations in this post. What is Supreme Education Council (SEC) and what is its role? What is Supreme Education Council (SEC) and what is its role?

Marketing and Communication Services 52

Marketing and Communication Services Education Higher Education Support Services 52

HEMJ (Higher Ed Marketing Journal)

FEBRUARY 28, 2024

That’s the guide we’re all looking for as we face the never-ending challenges of enrollment marketing in higher education, right? Persuasion in Enrollment Marketing Persuasion is more than just the title of an excellent Jane Austen novel. We all know the impact of persuasion in changing minds and convincing people to take an action.

Marketing and Communication Services 74

Marketing and Communication Services Higher Education Alumni Industry 74

EAB

NOVEMBER 1, 2022

Leadership began by listening to staff to identify and resolve disconnects between departments, which had been limiting their ability to market and fill open courses. I'm Tara Zirkel, Director of Strategic Research with a focus on community colleges here at EAB. We have an 11000 square mile service area, a large service area.

Marketing and Communication Services 97

Marketing and Communication Services Faculty Computers and Informational Technology Community College 97

Creatrix Campus

APRIL 4, 2023

The organization was founded with the goal of improving the quality of business education and promoting excellence in teaching, research, and service. It provides a level of assurance to students, employers, and other stakeholders that the institution meets certain standards for quality and effectiveness. What is ACBSP? What is ACBSP?

Marketing and Communication Services 52

Marketing and Communication Services Support Services Faculty Management 52

Confessions of a Community College Dean

APRIL 6, 2023

Colorado law currently allows no more than 45 percent of each public institution’s incoming freshmen to come from out of state. In 2020, nearly a quarter of the state’s high school graduates who went on to pursue a degree did so out of state—5 percent more than in 2009, according to data from the Colorado DHE.

Mining 96

Mining Marketing and Communication Services Recruitment Higher Education 96

EAB

JANUARY 30, 2023

In addition to helping set an editorial agenda for our research publications (see here , and here , and here for past examples), this work gives us a unique read on what’s happening in higher education markets around the country.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Admissions Utilities 52

CAPD

APRIL 29, 2024

As soon as students arrive on campus, they can begin booking appointments with anyone on our Career Advising team. As soon as students arrive on campus they can book an appointment using Handshake to meet with a career advisor and work on their resume. In the meantime, we encourage incoming students to review our resume resources. It depends.

Alumni 52

Alumni Engineering Recruitment Marketing and Communication Services 52

College Forward

SEPTEMBER 22, 2023

Catalyze coaches with College Possible are gaining many invaluable leadership skills during their AmeriCorps service term. Coaches contribute to organizational goals at their university site College Possible Catalyze coaches fulfill their term of service on one campus, serving eligible college students enrolled at that university.

Marketing and Communication Services 52

Marketing and Communication Services Financial Aid Management Alumni 52

Higher Ed Connects: Technology

OCTOBER 20, 2019

It is clear that there is a problem on campus with direct communication between students and an array of services they may not know about, or may not know them. It is clear that there is a problem on campus with direct communication between students and an array of services they may not know about, or may not know them.

Marketing and Communication Services 52

Marketing and Communication Services Career Counseling Enrollment Management Administration 52

The Change Leader, Inc.

MAY 31, 2023

Providing more financial aid and more information about financial aid can help prospective students make a true risk assessment. Providing more generous financial aid targeted based on need and simple to apply for has a strong positive impact on increasing enrollment and persistence. This is your first time.

Higher Education 105

Higher Education Financial Aid Education Marketing and Communication Services 105

The Change Leader, Inc.

AUGUST 8, 2023

Colleges must also help communicate the ROI for getting a post-secondary degree. I was obviously interacting with our local community college Broward College quite a bit, and its president kept telling my superintendent, “Oh, I’m going to steal her one day.” Marie DeSanctis 01:32 Well, I certainly hope so.

Higher Education 98

Higher Education Education Development and Fund Raising Community College 98

EAB

MAY 9, 2023

Zirkel and Marcus also discuss low-cost customer service best practices from the private sector that community colleges can implement to deliver a better educational experience for their students. One fifth of the community college enrollment right now, one fifth is high school students still enrolled in high school.

Community College 84

Community College Financial Aid Marketing and Communication Services Higher Education 84

EAB

SEPTEMBER 26, 2023

This blog post will explore the chief concerns of community college students and recent graduates regarding loan repayment, and three strategies to better support them. Nationwide, students are facing different financial challenges now than they were three years ago.

Community College 59

Community College Budget and Finance Management Marketing and Communication Services Financial Aid 59

The Change Leader, Inc.

NOVEMBER 14, 2023

The higher education landscape is facing unprecedented changes, with student demographics shifting and financial pressures mounting. This gap, exacerbated by widespread discounting practices, underscores the need for greater transparency in communicating the true costs and financial aid options to prospective students.

Higher Education 52

Higher Education Education Marketing and Communication Services Enrollment Management 52

EAB

AUGUST 29, 2023

The two discuss the growth of the non-consumption market, the challenges of recruiting Gen P students—those heavily impacted by the pandemic—as well as unexpected impacts from the recent Supreme Court ruling on ways that colleges engage with prospective students. Transcript [music] 0:00:10.4 music] 0:00:43.2 MR: Yeah, I can.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Admissions IT 52

EAB

APRIL 18, 2023

And as any good strategist would tell you, it’s not too early to think about how these changes will impact your prospective students and subsequently, your communication and financial aid strategy. Plan training for admission and aid staff around specific questions that may come up during the recruitment cycle.

Marketing and Communication Services 52

Marketing and Communication Services Financial Aid Admissions Recruitment 52

Parchment

JANUARY 16, 2024

And we talked about there’s a lot of students that are attending a community college that want to transfer to another institution, but don’t end up doing it. In part one, we talked about why do students transfer and really why it’s so important and sort of the problem statement. So it’s a big topic. Improving transfer.

Alumni 52

Alumni Marketing and Communication Services Financial Aid Community College 52

EAB

OCTOBER 27, 2023

Financial This grouping refers to how students pay for college and its associated cost. As might be expected, these conversations centered on longstanding concerns around tuition and financial aid, but often expanded into conversations around supporting the holistic needs of students, especially working students.

Financial Aid 59

Financial Aid Recruitment Academic Advising Faculty 59

EAB

OCTOBER 27, 2023

Financial This grouping refers to how students pay for college and its associated cost. As might be expected, these conversations centered on longstanding concerns around tuition and financial aid, but often expanded into conversations around supporting the holistic needs of students, especially working students.

Financial Aid 52

Financial Aid Recruitment Academic Advising Faculty 52

EAB

FEBRUARY 21, 2023

Jordan also shares tips for admissions teams who want to communicate and work more effectively with CBOs to boost enrollment. So a CBO, community-based organization, is a really broad term that I would say is probably most often used pretty interchangeably with non-profit. Speaker 1: Hello and welcome to Office Hours With EAB.

Recruitment 91

Recruitment Admissions Higher Education Financial Aid 91