University Business

OCTOBER 25, 2022

An ever-increasing range of competing interests drawing the attention of prospective students is increasing the pressure of institutions to fill their classrooms and residence halls, says the 2022 National Prospective Student Survey by Hanover Research. Communication preferences. Degree and program interests: .

Marketing and Communication Services 98

Marketing and Communication Services Recruitment Financial Aid Engineering 98

Diverse: Issues in Higher Education

AUGUST 17, 2023

We also increased our social media efforts to promote the university.” National press releases going out from FAMU’s communications office also increased with stories covering academics, athletics, and the marching band, which participated in national events. and Northern Virginia. An increase to dormitory space is a current project.

Marketing and Communication Services 242

Marketing and Communication Services Recruitment Dining Services Alumni 242

Creatrix Campus

OCTOBER 3, 2023

It involves marketing, engagement, application, admission, financial aid, and communication to help students make informed decisions about their education. Recruitment Strategy 2: Invest in Marketing and Promotion Effective marketing ensures that your institution is on the radar of potential students.

Recruitment 52

Recruitment Marketing and Communication Services Financial Aid Alumni 52

Supporting Student Success

JANUARY 26, 2021

Upon graduation, today’s students are facing a unique problem: the job market is full of positions designated as “entry-level,” but many of those positions actually require several years’ worth of experience. To add to the problem, the pandemic has undoubtedly shaken up the job market. By: Hana Rehman. Volunteer or Intern Virtually.

Marketing and Communication Services 130

Marketing and Communication Services Industry Nonprofit Organizations Recruitment 130

EAB

SEPTEMBER 20, 2023

Hear EAB’s latest research on the characteristics of the adult learner market We’ve rounded up a few quick facts about adult learners—check them out below. Whatever a student’s motivations for enrollment might be, it’s important that enrollment marketing teams understand student intent and can tailor marketing messages accordingly.

Marketing and Communication Services 105

Marketing and Communication Services Financial Aid Bursar Healthcare 105

EAB

SEPTEMBER 14, 2023

Blogs How 1,000+ prospective HBCU students conducted their college search Key insights from our 2023 Student Communication Preferences Survey The recent Supreme Court decision on affirmative action has many HBCU leaders wondering whether they’ll see an influx of enrollment for fall 2024. among all students surveyed.

Student Conduct 59

Student Conduct Recruitment Media Alumni 59

Confessions of a Community College Dean

FEBRUARY 1, 2023

Blog: Call to Action: Marketing and Communications in Higher Education Can artificial intelligence technology help you research content ideas? Develop copy for a news release or marketing email? I asked it to write a news release about a digital marketing program launching at New York University.

Marketing and Communication Services 75

Marketing and Communication Services Alumni Engineering Higher Education 75

EAB

OCTOBER 24, 2023

You can join the conversation on social media using #EABOfficeHours. The two review what we learned about the motivations and preferences of adult learners, and about how they research programs and colleges they might attend. My name is Beth Donaldson and I'm the Managing Director of our Adult Learner Consulting Services here at EAB.

Marketing and Communication Services 64

Marketing and Communication Services Financial Aid Admissions Support Services 64

HEMJ (Higher Ed Marketing Journal)

OCTOBER 5, 2022

Digital PR can also help schools meet key performance indicators (KPIs) and bring in a high return on investment (ROI) of marketing, which we’ll be discussing in the next section. How Does Digital PR Contribute to Marketing ROI? Conduct Introductory Faculty Interviews and Media Training. Thought leadership. Organic traffic.

Higher Education 52

Higher Education Marketing and Communication Services Education Media 52

Confessions of a Community College Dean

FEBRUARY 15, 2023

Blog: Call to Action: Marketing and Communications in Higher Education You are the president of an institution dealing with a crisis. As a strategic consultant advising higher education clients on crisis communication, I counsel them to lead from values—to base their decisions on true authenticity. Launched by Richard W.

Marketing and Communication Services 75

Marketing and Communication Services Consulting Media Alumni 75

AIFS Abroad

JUNE 13, 2023

As a global center of industries like finance, fashion, technology, marketing, and media, Prague has incredible internship opportunities. London With rich history, iconic architecture, one-of-a-kind markets, and so much more, London is one of the most diverse and multicultural hubs in all of Europe.

Study Abroad 52

Study Abroad Marketing and Communication Services Architecture Industry 52

EAB

AUGUST 23, 2023

Emphasize the impact alumni can make at your institution by highlighting key support areas such as groundbreaking research, inclusive community spaces, or new academic programs. WHY YOU'RE WORTH IT: NINE LESSONS ON COMMUNICATING YOUR VALUE PROPOSITION DO: Deploy your campaigns on the right channels for the right audiences.

Marketing and Communication Services 52

Marketing and Communication Services Alumni Utilities Fundraising 52

EAB

JULY 17, 2023

Fortunately, we now have some hard data to turn to, thanks to the latest edition of EAB’s Student Communication Preferences Survey. For example, today’s students are beginning their college research later than their predecessors did. In 2023, only 40% of students had started researching by that point.

Recruitment 52

Recruitment Marketing and Communication Services Enrollment Management Research 52

Experiential Learning Depot

APRIL 24, 2023

Here are some life skills that I prioritize in my curriculum: Budgeting Technical Writing Tech Literacy Project Management (Time/Task Management) Planning Critical and Analytical Thinking Networking Communication Collaboration and Teamwork Data Analysis Problem-Solving Creativity And there are so many more!

Marketing and Communication Services 52

Marketing and Communication Services Fundraising Management Student Development 52

Confessions of a Community College Dean

MARCH 3, 2023

“Employers say, ‘It’s great that this individual has these skills, but we’ll ask our own questions to verify the learner’s knowledge,’” Kyle Albert, assistant research professor at the George Washington University Institute of Public Policy, said. “It’s a trust-but-verify situation.”

Marketing and Communication Services 120

Marketing and Communication Services Manufacturing Industry Management 120

EAB

JUNE 12, 2023

Highlight career services and opportunities for internships and job placement. Build strong relationships with community-based organizations, which can serve as a vital connection point between colleges and underserved students. The report includes findings from EAB’s 2023 Student Communication Preferences Survey.

Marketing and Communication Services 52

Marketing and Communication Services Media Career Services Recruitment 52

Experiential Learning Depot

APRIL 27, 2023

Students did all of the things required for developing a business such as writing a business plan and conducting market research but didn't actually start their businesses (most of them anyway). They communicate and collaborate with the community. Remember, one of the components of a business plan is a marketing plan.

Marketing and Communication Services 52

Marketing and Communication Services Management Media Research 52

HEMJ (Higher Ed Marketing Journal)

JULY 11, 2023

How is [insert university focus area, such as hands-on learning, research, or community service] reflected in the curriculum? In short, try to talk to someone from every part of your campus community. During your research, you’ll want to answer two key questions: Who are you trying to reach? You’re done, right?

Marketing and Communication Services 40

Marketing and Communication Services IT Alumni Faculty 40

EAB

DECEMBER 4, 2023

AI offers a multitude of opportunities, from analyzing donor data to enhancing marketing content and beyond. From the targeted ads on your social media feeds to the use of digital personal assistants, such as Siri and Alexa, AI has been incorporated into technologies for years. What is Artificial Intelligence (AI)?

Computers and Informational Technology 52

Computers and Informational Technology Marketing and Communication Services Budget and Finance Management Alumni 52

EAB

NOVEMBER 13, 2023

Blogs The 6 most in-demand topics for district leaders last year AskEAB's 6 most popular research requests in 2022-2023 Each year, EAB’s Dedicated Advisors pass hundreds of questions from district leaders and school administrators to our AskEAB team. However, the research on these laws’ effectiveness is mixed. Other (e.g.,

DEI 52

DEI Libraries Management Marketing and Communication Services 52

Higher Ed Connects: Student Success Blogs

JANUARY 15, 2020

Broaden advising, career services & professional development. is providing its students. “ Scholarships allow us to attract the best students from around the world, regardless of their financial or geographic background,” said Stuart Schmill ’86, dean of admissions and student financial services. Serve our graduate students.

Marketing and Communication Services 52

Marketing and Communication Services Professional Development Social Justice Consulting 52

University Business

APRIL 20, 2023

With the digital revolution of the internet and social media available in the palm of their hand, students are bombarded with technology that demands their attention. Researcher and author Hana Ben-Shabat discusses this in her book, Gen Z 360. Researcher and author Hana Ben-Shabat discusses this in her book, Gen Z 360.

Computers and Informational Technology 52

Computers and Informational Technology Marketing and Communication Services Libraries Library Services 52

University Business

DECEMBER 19, 2022

Besides, the humanities cloak an intensely practical side beyond the analytical and communication skills they grow: Shakespeare teaches us statecraft, after all. But youthful trends can turn into multibillion-dollar markets. Such information can inform a college or university’s curriculum choices, hiring, and, yes, marketing strategy.

Marketing and Communication Services 52

Marketing and Communication Services Curriculum Development Government Manufacturing 52

HEMJ (Higher Ed Marketing Journal)

FEBRUARY 28, 2024

That’s the guide we’re all looking for as we face the never-ending challenges of enrollment marketing in higher education, right? Persuasion in Enrollment Marketing Persuasion is more than just the title of an excellent Jane Austen novel. We all know the impact of persuasion in changing minds and convincing people to take an action.

Marketing and Communication Services 72

Marketing and Communication Services Higher Education Alumni Industry 72

EAB

AUGUST 21, 2023

Knowing how to turn the tide can feel impossible—not to mention that increasing competition in the transfer recruitment space continues to crowd an already crowded market. Reddit Thread: Articulation agreements and transfer credits Students increasingly expect 24/7 service and self service options. I’m so confused.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Community College Admissions 52

SRHE

OCTOBER 20, 2022

The Higher Education and Research Act 2017 aimed to enshrine the market with students as customers, and established the Office for Students. Two Research Excellence Framework exercises continued the remorseless evidence-defying concentration of research funding. This is not paradox but consistency.

Marketing and Communication Services 52

Marketing and Communication Services Higher Education Government Research 52

EAB

APRIL 4, 2023

You can join the conversation on social media using #EABOfficeHours. Beth and David also offer tips on ways to eliminate administrative obstacles and on the importance of focusing your marketing messages around the expected return your students can expect to see on their education investment. April 4, 2023. DK: Excellent.

Recruitment 52

Recruitment Marketing and Communication Services Industry Healthcare 52

AIFS Abroad

FEBRUARY 27, 2024

I watch Directors make cold calls to the biggest companies in the UK, warm calls to potential clients, and attend meetings with companies and media owners. The sales research and outreach I did have tangible benefits for TOAD.ai and the feeling of productivity is something I have been able to take pride in.

Alumni 52

Alumni Study Abroad Marketing and Communication Services Transportation 52

EAB

FEBRUARY 7, 2023

You can join the conversation on social media using #EABOfficeHours. Caylie and Matthew explore the challenges and opportunities for institutions that are eager to tap into a new market of at least 700,000 potential students. My name is Matt McAloon, and I'm a researcher here at the firm. Episode 137. February 7, 2023.

Recruitment 92

Recruitment Marketing and Communication Services Higher Education Research 92

EAB

OCTOBER 18, 2022

You can join the conversation on social media using #EABOfficeHours. The three urge schools to invest in transfer advisors, website improvements, and auxiliary services designed to help transfer students build engagement with staff and other students even before they arrive on your campus. Episode 124. October 18, 2022.

Marketing and Communication Services 52

Marketing and Communication Services Admissions Community College Recruitment 52

EAB

NOVEMBER 1, 2022

You can join the conversation on social media using #EABOfficeHours. EAB’s Tara Zirkel is joined by Pueblo Community College VP of Student Success, Dr. Leadership began by listening to staff to identify and resolve disconnects between departments, which had been limiting their ability to market and fill open courses.

Marketing and Communication Services 97

Marketing and Communication Services Faculty Computers and Informational Technology Community College 97

HECG

DECEMBER 6, 2018

Three types of skills, it says, are increasingly important in today’s labour markets: Advanced cognitive skills such as complex problem-solving. It also observes a shift in employment from manufacturing to services. Technology such as social media affects the perception of rising inequality in many countries, the report notes.

Marketing and Communication Services 40

Marketing and Communication Services Insurance Banking Manufacturing 40

Higher Ed Connects: Technology

OCTOBER 20, 2019

It is clear that there is a problem on campus with direct communication between students and an array of services they may not know about, or may not know them. They wondered, where is the counterpart to the apps that predominate in consumer commerce, social media, and modern employment? Few are rooted in research.

Marketing and Communication Services 52

Marketing and Communication Services Career Counseling Enrollment Management Administration 52

EAB

AUGUST 7, 2023

Blogs EAB Strategic Advisory Services Extends Breadth and Depth of Coverage The challenges facing higher education have become increasingly complex and interconnected over the past 15 years and in many cases require the collective action of multiple cabinet leaders and divisions to make progress.

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Safety and Security Fundraising 52

The Change Leader, Inc.

NOVEMBER 13, 2021

Individual attributes should include: Fortitude Vigilance Adaptability Superb communication skills Relationship building Inclusiveness Humility These descriptions will vary based on the challenges and opportunities that higher education is facing. Boards also need to consider the character of each trustee.

Government 52

Government Higher Education Education Marketing and Communication Services 52

Campus Sonar

JULY 13, 2022

As presidential digital leadership evolves, marketing leaders and their teams are more likely to support an executive social media presence. Even if you haven’t done this in the past, presidents change, and each change in leadership brings with it a change in social media presence. 4 Approaches to Executive Social Media Support.

Media 52

Media Marketing and Communication Services Management Digital Media 52

Campus Sonar

JULY 27, 2022

Higher ed marketing isn’t synonymous with pushing boundaries, but some CMOs are trying to change that. We sat down with Jenny Petty , University of Montana, and Gabriel Welsch , Duquesne University, to pick their brains on the importance of boundary pushing in higher ed marketing. Jenny: I think it’s a couple of things.

Marketing and Communication Services 52

Marketing and Communication Services Enrollment Management Management Media 52