HEMJ (Higher Ed Marketing Journal)

APRIL 15, 2023

With so many options available to today’s prospective students, how can higher education marketers overcome a “sea of sameness” to shine attention on their institution and online degree programs and boost enrollment? But higher ed marketers know that’s much easier said than done.

Marketing and Communication Services 52

Marketing and Communication Services Computers and Informational Technology Recruitment Financial Aid 52

EAB

JULY 17, 2023

Blogs Are you prepared to recruit ‘Gen P’? Fortunately, we now have some hard data to turn to, thanks to the latest edition of EAB’s Student Communication Preferences Survey. Here are three key insights for enrollment leaders about recruiting this new generation of students. But are these anecdotal observations or a real trend?

Recruitment 52

Recruitment Marketing and Communication Services Enrollment Management Research 52

Diverse: Issues in Higher Education

AUGUST 17, 2023

“We added new technology; we did more virtual recruitment, so students didn’t have to visit the campus,” said Hudson. “We National press releases going out from FAMU’s communications office also increased with stories covering academics, athletics, and the marching band, which participated in national events. and Northern Virginia.

Marketing and Communication Services 244

Marketing and Communication Services Recruitment Dining Services Alumni 244

EAB

OCTOBER 24, 2022

5 Tips to Recruit and Enroll Latine/x Students in Your Community College. are the most likely to choose community college as their first step when pursuing a higher education. This doesn't just mean hiring multilingual advisors or admissions recruiters. Spotlight: Holyoke Community College. Tip #1: Build belonging.

Community College 95

Community College Recruitment Marketing and Communication Services Admissions 95

Diverse: Issues in Higher Education

APRIL 16, 2024

He says he also looks forward to collaborating with faculty on campus to pursue and publish research on issues related to student-athletes of color. The McLendon Foundation’s leadership initiative has counted 171 minorities hired in collegiate or professional sports in careers including creative content, marketing, and facilities.

Title IX 304

Title IX Marketing and Communication Services Social Justice DEI 304

EAB

FEBRUARY 7, 2023

Podcast Will Your School Start Recruiting Incarcerated Students? Caylie and Matthew explore the challenges and opportunities for institutions that are eager to tap into a new market of at least 700,000 potential students. EAB · Will Your School Start Recruiting Incarcerated Students? Episode 137. February 7, 2023. Hello, Matt.

Recruitment 92

Recruitment Marketing and Communication Services Higher Education Research 92

EAB

APRIL 4, 2023

Podcast How to Recruit Adult Career Switchers Episode 145. Beth and David also offer tips on ways to eliminate administrative obstacles and on the importance of focusing your marketing messages around the expected return your students can expect to see on their education investment. April 4, 2023. That will build up across time.

Recruitment 52

Recruitment Marketing and Communication Services Industry Healthcare 52

HEMJ (Higher Ed Marketing Journal)

SEPTEMBER 18, 2023

Anyone who’s partnered with a marketing agency, hired a freelancer, or contracted for vendor services knows that. Later, I founded my first company to support colleges and universities that wanted to manage their students’ journeys independently, but lacked sufficient marketing knowledge and resources.

Marketing and Communication Services 97

Marketing and Communication Services Management Higher Education Enrollment Management 97

Diverse: Issues in Higher Education

OCTOBER 9, 2023

ASU has added several Spanish language marketing materials, including an En Espanol section on the university’s website, a comprehensive admissions piece, Spanish campus tours, and multiple recruitment pieces for academic programs. These include a food pantry and the basic needs food services and meal programs. Hawkins Jr.

Marketing and Communication Services 335

Marketing and Communication Services Financial Aid Faculty Recruitment 335

Blackboard Higher Education

FEBRUARY 1, 2022

This has huge implications not just for the way you structure your online and nontraditional programs, but also how you can effectively reach these students and market to them. We’ve identified three key higher education recruitment strategies to attract and enroll nontraditional students in this transformed environment.

Higher Education 52

Higher Education Marketing and Communication Services Education Recruitment 52

EAB

SEPTEMBER 20, 2023

Hear EAB’s latest research on the characteristics of the adult learner market We’ve rounded up a few quick facts about adult learners—check them out below. Get more information For more on recruiting adult student populations, including graduate students, subscribe to the Professional and Adult Education Blog.

Marketing and Communication Services 105

Marketing and Communication Services Financial Aid Bursar Healthcare 105

University Business

MARCH 6, 2024

Couple that with higher staff turnover and college recruitment challenges, colleges and universities must be ready to adapt to continue reeling in talented and diverse cohorts of students. Researchers first suggest amplifying their marketing efforts and communicating them in a way that sets them apart from the pack.

Admissions 122

Admissions Marketing and Communication Services Higher Education Research 122

Supporting Student Success

JANUARY 26, 2021

Upon graduation, today’s students are facing a unique problem: the job market is full of positions designated as “entry-level,” but many of those positions actually require several years’ worth of experience. To add to the problem, the pandemic has undoubtedly shaken up the job market. By: Hana Rehman. Volunteer or Intern Virtually.

Marketing and Communication Services 130

Marketing and Communication Services Industry Nonprofit Organizations Recruitment 130

University Business

OCTOBER 25, 2022

Have you updated the recruitment pitch your college is making to prospective students as other options beckon and enrollment continues to slip? The bottom five are philosophy and religious studies, anthropology, communications studies, physics, and political science). Communication preferences. Degree and program interests: .

Marketing and Communication Services 98

Marketing and Communication Services Recruitment Financial Aid Engineering 98

EAB

JUNE 27, 2023

Learn more Check out this podcast to learn more about UCF's work to recruit Hispanic adult learners. We then use this information to design marketing messages that will resonate with prospective students at every stage of the funnel.

Healthcare 52

Healthcare Marketing and Communication Services Recruitment Student Services 52

Edu Alliance Journal

MARCH 21, 2023

King will retire after nineteen years of service in that position. Hoke first affiliated with the Higher Colleges of Technology in the United Arab Emirates in 2009 as Head of Marketing and Institutional Development; that experience was followed by four years at Khalifa University with the UAE Advanced Network for Research and Education.

Administration 105

Administration Marketing and Communication Services Higher Education Administration Professional Development 105

EAB

NOVEMBER 10, 2023

To meet enrollment goals in this new market, law schools must focus more than ever on building awareness of the unique benefits they offer to students—on an individualized basis as much as possible. Here are three strategies our Law School Enrollment Services partners are using to increase their reach, build awareness, and grow enrollment.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Private Universities Alumni 52

EAB

DECEMBER 14, 2023

In our recent research of more than 4,400 students across 18 Adult Learner Recruitment partners, we found that adult and graduate students are more likely to apply to programs outside of their previously selected program of interest than we expected. It’s no secret that domestic graduate students can be challenging to find and recruit.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Industry Alumni 52

EAB

SEPTEMBER 14, 2023

Blogs How 1,000+ prospective HBCU students conducted their college search Key insights from our 2023 Student Communication Preferences Survey The recent Supreme Court decision on affirmative action has many HBCU leaders wondering whether they’ll see an influx of enrollment for fall 2024. among all students surveyed.

Student Conduct 59

Student Conduct Recruitment Media Alumni 59

EAB

OCTOBER 24, 2023

The two review what we learned about the motivations and preferences of adult learners, and about how they research programs and colleges they might attend. My name is Beth Donaldson and I'm the Managing Director of our Adult Learner Consulting Services here at EAB. So give these folks a listen and enjoy. music] 0:00:48.5

Marketing and Communication Services 64

Marketing and Communication Services Financial Aid Admissions Support Services 64

EAB

NOVEMBER 3, 2022

How to engage more community college prospects amid the “great opt out”. As the number of traditional-aged students continues to decline, community college leaders must focus on enrollment and recruitment strategies within their control. Source: EAB analysis of American Community Survey data.

Community College 52

Community College Marketing and Communication Services Enrollment Management Admissions 52

EAB

AUGUST 9, 2023

In addition to the content from the subject-matter expertise and professional skills development sessions, the fellows also had access to EAB’s research library and experts, and they were paired with a partner to help develop ideas and get feedback along the way.

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Enrollment Management Higher Education 52

CAPD

APRIL 29, 2024

Many of our students pursuing an MD/PhD get involved in undergraduate research. That said, depending on their long-term goal (research, clinical practice, etc.), On another note we also have a number of law firms who are interested in recruiting PhDs to work in patent law. It depends.

Alumni 52

Alumni Engineering Recruitment Marketing and Communication Services 52

EAB

NOVEMBER 13, 2023

Blogs The 6 most in-demand topics for district leaders last year AskEAB's 6 most popular research requests in 2022-2023 Each year, EAB’s Dedicated Advisors pass hundreds of questions from district leaders and school administrators to our AskEAB team. However, the research on these laws’ effectiveness is mixed. Other (e.g.,

DEI 52

DEI Libraries Management Marketing and Communication Services 52

EAB

MAY 17, 2023

While our analysis validated many topics on our research agenda, we also surfaced a handful of surprises. EAB research identified strategic thinking and differentiation as key challenges many presidents and leadership teams struggle with, and surprisingly, at the heart of the issue was a general misunderstanding of what “strategy” even is.

Budget and Finance Management 105

Budget and Finance Management Marketing and Communication Services DEI Research 105

EAB

JANUARY 30, 2023

In addition to helping set an editorial agenda for our research publications (see here , and here , and here for past examples), this work gives us a unique read on what’s happening in higher education markets around the country. Top Topics and Trends Let’s start with a high-level snapshot of the survey results.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Admissions Utilities 52

EAB

AUGUST 9, 2023

Our office is always looking for ways to be more creative and connecting with alumni, so creating this project allowed our office an opportunity to reach alumni in different ways than what we have tried previously.

Alumni 52

Alumni Marketing and Communication Services Fundraising Food 52

The Change Leader, Inc.

MAY 16, 2023

16 May · Episode 155 Tailoring Student Services to Create Career-Ready Graduates 36 Min · By Dr. Drumm McNaughton Hear how Villanova University is creating career-ready graduates with approximately 94% of students being accepted into internships. This culture is also instilled at the faculty level.

Student Services 52

Student Services Higher Education Professional Development Education 52

EAB

AUGUST 21, 2023

Knowing how to turn the tide can feel impossible—not to mention that increasing competition in the transfer recruitment space continues to crowd an already crowded market. While institutional planning is critical to long-term transfer recruitment success (e.g., But things aren’t all doom and gloom. I’m so confused.

Marketing and Communication Services 52

Marketing and Communication Services Recruitment Community College Admissions 52

Creatrix Campus

JULY 18, 2022

They are powerful tools that can streamline customer support, communication, and management. A higher education CRM system also assists staff in improving internal and external communication. Lets institutional heads track the most effective marketing campaigns in order to double down on productive channels and improve marketing ROI.

Higher Education 52

Higher Education Marketing and Communication Services Education Admissions 52

Higher Ed Connects: Student Success Blogs

JANUARY 15, 2020

Broaden advising, career services & professional development. is providing its students. “ Scholarships allow us to attract the best students from around the world, regardless of their financial or geographic background,” said Stuart Schmill ’86, dean of admissions and student financial services. Serve our graduate students.

Marketing and Communication Services 52

Marketing and Communication Services Professional Development Social Justice Consulting 52

EAB

MAY 22, 2023

In addition to the technology, Edify partners can expand their team’s capacity using professional service hours which leverage EAB’s skills and expertise, like data science and data engineering. With Edify, institutions can bring their disparate data together and empower individuals across campus with data insights.

Marketing and Communication Services 52

Marketing and Communication Services Enrollment Management Finance Utilities 52

EAB

JUNE 12, 2023

Highlight career services and opportunities for internships and job placement. Build strong relationships with community-based organizations, which can serve as a vital connection point between colleges and underserved students. The report includes findings from EAB’s 2023 Student Communication Preferences Survey.

Marketing and Communication Services 52

Marketing and Communication Services Media Career Services Recruitment 52

EAB

MAY 30, 2023

4 Knowing that dual enrollment students are likely casting a wider net when considering their long-term college options means that early, targeted communications with these students is vital in order to successfully stand out among their other options. 5 Compounding the lure of multiple education pathways are rising wages among young adults.

Marketing and Communication Services 52

Marketing and Communication Services Community College Admissions Recruitment 52

EAB

MAY 23, 2023

Michael Hicks Director, Center for Business and Economic Research, Ball State University Miller College of Business Source: “How Higher Education Lost Its Shine,” The Hechinger Report. local demographic change versus shifts in market share. (EAB Improved personnel management and right-sizing workload should be first priorities.

Admissions 52

Admissions Higher Education Study Abroad Recruitment 52

EAB

MARCH 20, 2023

Participants in EAB’s State of Facilities virtual workshops agreed; improving recruitment and retention of skilled trades and enhancing engagement and culture across the organization were the top two specific talent priorities reported for the coming year. However, leaders may not have the means to achieve these ambitious green goals.

Facilities Management 52

Facilities Management Marketing and Communication Services Management Utilities 52

EAB

OCTOBER 18, 2022

Kent State University’s Ted McKown joins EAB’s Allison Akalonu and Matt Sheldon to explore better ways to engage, recruit, and support incoming transfer students. I think whenever we do these conversations about transfer and what's going on, we just really wanna acknowledge first and foremost it's a challenging market out there.

Marketing and Communication Services 52

Marketing and Communication Services Admissions Community College Recruitment 52