HEMJ (Higher Ed Marketing Journal)

APRIL 9, 2024

Share Testimonials on Social Media Both paid social media ads and organic postings can benefit from student testimonials. This is interesting, authentic content you can share on your social media platforms, linking to the full profiles on your website. Social media, at its core, is about people and sharing.

Media 82

Media Alumni Financial Aid Higher Education 82

Campus Sonar

APRIL 10, 2024

You’ve been giving your president and board the wrong information from social media, and you need to fix it as soon as possible. As president, everything I was shown from social media was terrible. I’ve spent the last few weeks listening carefully to trustees, current and former presidents, and the people who advise them.

Media 52

Media Higher Education Banking Fundraising 52

EAB

SEPTEMBER 18, 2023

To stay on track, institutions should raise 65% of their fundraising revenue before December 31. Meaning year-end campaigns can provide the perfect opportunity to give your fundraising efforts a needed boost or close any revenue gaps. But personalization goes a step further than just understanding the channels for deployment.

Marketing and Communication Services 52

Marketing and Communication Services Fundraising Alumni Media 52

NACADA

AUGUST 31, 2022

This year, our conference will be fundraising for Self Enhancement, Inc. Best, John Noriega, California State University, San Bernardino 2022 Social Media Chair. SEI), a Portland-based organization dedicated to guiding underserved youth to reach their full potential. See you in Portland!”.

Fundraising 52

Fundraising Media Student Services Faculty 52

University Business

FEBRUARY 22, 2023

A proposed fundraiser event by a small liberal arts school president has incited an avalanche, calling for the resignation of a school dean and drawing the Board of Trustees into the muck as 120 faculty pressure the Board to begin its new president search immediately. However, their response proved too meek for the faculty.

Faculty 52

Faculty Fundraising Administration Consulting 52

Experiential Learning Depot

APRIL 24, 2023

Plan and Host a Fundraiser A fantastic way to encourage students to build essential life skills is through fundraising. Students plan the logistics of a fundraiser, and in an ideal world, would actually execute the fundraiser that they’ve planned. The process of planning a fundraiser can be tricky.

Marketing and Communication Services 52

Marketing and Communication Services Fundraising Management Student Development 52

EAB

OCTOBER 9, 2023

EAB is also extending its CRM to support alumni engagement and fundraising. Media Inquiries For media inquiries, contact John Michaels, Senior Director, Public Relations (202) 747-1788 Email John The post EAB Enhances How Its Leading CRM Supports Students Before, During, and After College appeared first on EAB.

IT 52

IT Fundraising Recruitment Media 52

Confessions of a Community College Dean

MARCH 29, 2023

Image: Iowa Wesleyan University is closing, citing rising costs, shifting enrollment trends, declining fundraising and the governor’s rejection of a proposal for federal COVID-19 relief funds. Steinke suggested IWU has used Reynolds as a scapegoat to minimize blame for the closure.

Finance 122

Finance Fundraising Federal Government Higher Education Administration 122

EAB

OCTOBER 10, 2023

EAB is also extending its CRM to support alumni engagement and fundraising. Media Inquiries For media inquiries, contact John Michaels, Senior Director, Public Relations (202) 747-1788 Email John The post EAB Enhances How Its Leading CRM Supports Students Before, During, and After College appeared first on EAB.

IT 45

IT Fundraising Recruitment Media 45

EAB

AUGUST 23, 2023

Use this to your advantage by crafting compelling fundraising narratives that transport them back to the cherished moments of their college days. Dubbed “Move-In Miami,” this fundraising initiative has become a fundamental tactic of their annual giving program.

Marketing and Communication Services 52

Marketing and Communication Services Alumni Utilities Fundraising 52

Experiential Learning Depot

FEBRUARY 15, 2024

We have hosted a cook-off fundraiser, a multicultural food festival, a pie-baking contest, and more all with the expertise and input of community experts. Podcasts can reach a broader audience compared to other media formats. Find us on social media! Did you know there is an experiential learning Facebook group?

Food 73

Food Development and Fund Raising Media Community Outreach 73

EAB

JANUARY 30, 2023

A smarter use of your time is outreach through digital channels, like paid search, paid social media, email, and text. Eight in ten adults don’t answer calls from unknown numbers , so unless you have an established connection with a particular donor, it is unlikely that you’ll have a conversation with them. appeared first on EAB.

Marketing and Communication Services 52

Marketing and Communication Services Fundraising Industry Alumni 52

Experiential Learning Depot

AUGUST 27, 2023

Hosting any event, fundraiser or service-learning could also be considered a group project, as it gives each student a small role to contribute toward one outcome. Find us on social media! The money we raise almost always goes towards field trips or fun learning materials. Did you know there is an experiential learning Facebook group?

Fundraising 52

Fundraising Media IT Education 52

Study and Go Abroad

APRIL 21, 2023

Setting up a protest yourself may be challenging, but not impossible, thanks to social media. Check out this peaceful protesting guide for advice, and keep your eye on social media for protest announcements. You could host a fundraiser or start a club at your school focused on environmental cleanups.

Media 97

Media Fundraising Food Research 97

Campus Sonar

AUGUST 10, 2022

Advertising and endorsements (including digital ads and social media promotions ). Alumni and fans now have yet another source for donation consideration, upping the pressure on fundraisers. What is and isn't allowed through these new rules is ever evolving. NIL deals can encompass a wide range of services. Autographs and merchandise.

Alumni 52

Alumni Recruitment Fundraising Professional Development 52

Experiential Learning Depot

JANUARY 28, 2023

Spark their interests by inviting in a community speaker, showing a movie, discussing a current event , reading a magazine article, discussing a billboard, sharing and talking over a social media post, and more. My PBL students learned about the issue and decided to organize a fundraiser to raise money for refugee aid. ​

Mining 52

Mining Media Fundraising Research 52

Experiential Learning Depot

FEBRUARY 28, 2024

How can our class integrate art and math by creating original art pieces that focus on mathematical principles and orchestrating an art auction fundraiser of those pieces to promote mathematical literacy within our community?? Find us on social media! Did you know there is an experiential learning Facebook group?

Safety and Security 52

Safety and Security Fundraising Utilities Media 52

Experiential Learning Depot

OCTOBER 14, 2023

You can also ask that your children help plan the travel experience and that they fundraise for trips. Find us on social media! Even an annual weekend camping trip or a quick road trip away from the monotony of everyday life gets children excited. Did you know there is an experiential learning Facebook group? ​

Education 73

Education Fundraising Finance Media 73

EAB

MAY 16, 2023

The emergence of Gen Z's social media habits has had a strong influence on how people of all ages use digital platforms—integrating them more into our daily lives than ever.

Alumni 52

Alumni Fundraising Utilities Media 52

AIFS Abroad

NOVEMBER 29, 2023

The first step is to call local media outlets and email press releases. Management hears you loud and clear, and a local LGBTQIA+ fundraiser is added to the holiday charity drive! Someone without the Achiever Strength might see this as an impossible task, but not you.

Retail 52

Retail Study Abroad Management Fundraising 52

EAB

DECEMBER 4, 2023

From the targeted ads on your social media feeds to the use of digital personal assistants, such as Siri and Alexa, AI has been incorporated into technologies for years. You can use a tool like ChatGPT and provide it with your campaign plan (donor segments, fundraising goals, institution information, etc.)

Computers and Informational Technology 52

Computers and Informational Technology Marketing and Communication Services Budget and Finance Management Alumni 52

Higher Ed Connects: Student Success Blogs

JANUARY 15, 2020

In his interview with WBUR, the President discussed a $60 million fundraising campaign over five years. From an owned-media perspective, create Snapchat filters for events like open houses and preview days, or compile tailor-made Spotify playlists for different types of communication in order to create a connection with your prospects.

Marketing and Communication Services 52

Marketing and Communication Services Professional Development Social Justice Consulting 52

Experiential Learning Depot

SEPTEMBER 24, 2023

Fall Fundraiser Project My students LOVE fundraisers. If that's not enough of a reason to have them plan, coordinate, and host their own fundraisers, how about this? Planning fundraisers is an incredible skill-builder and community-builder. Fall is a favorite time to have my students plan and lead fundraisers.

Fundraising 87

Fundraising Research Food IT 87

Experiential Learning Depot

NOVEMBER 6, 2022

Shadow a Community Event There are so many events going on this time of year from festivals to fundraisers to concerts. Find us on social media! I have a food and New Year -themed inquiry bingo resource, both of which are fitting for the holiday season. The virtual events can even be really cool.

Hospitality 52

Hospitality Food Research Fundraising 52

University Business

FEBRUARY 23, 2023

While fundraising is a time-tested revenue stream, schools less endowed with wealthy donors are Coming up with creative new revenue-generating ideas. Innovative marketing tactics with measurable results Traditional media and outreach models aren’t as effective as they once were.

Fundraising 105

Fundraising Professional Services Media Research 105

Study Aborad Association

MAY 9, 2019

Scholarships and Fundraising. Publishing posts on the college’s social media pages to reach students who do not see the marketing elsewhere. Read at the end of the article how SAA can help facilitate and lead your next faculty workshop. Many schools offer an annual study abroad scholarship.

Study Abroad 52

Study Abroad Development and Fund Raising Faculty Financial Aid 52

Diverse: Issues in Higher Education

JUNE 27, 2023

To accomplish the goals that the fundraising will enable, she sees it as essential that the faculty, staff and board work collaboratively on the visioning for the university. The university also developed programs in data analytics, artificial intelligence, media and film as well as certificate programs.

Consulting 290

Consulting Industry Higher Education Fundraising 290

Experiential Learning Depot

DECEMBER 12, 2022

My high school advisory students started an annual holiday pie fundraiser many years ago, and part of the planning process was creating the BEST pie to sell. ​ Find us on social media! I used this recipe for the roll cake. Pie Crust The Question: Which fat makes a flakier pie crust, butter or lard? ​ ​

Food 52

Food Safety and Security Entertainment Mining 52

Confessions of a Community College Dean

MARCH 16, 2023

As fundraising fell far short of the goal , Chung stepped in with a $2 million loan. Primacorp also took on student recruitment, marketing and fundraising for the college, aiming to dramatically grow the student body through online programs. Now another billionaire, Peter Chung, may hold the key to the fate of the King’s College.

Development and Fund Raising 129

Development and Fund Raising Fundraising Faculty Consulting 129

Diverse: Issues in Higher Education

JANUARY 12, 2024

These individuals served as organizers, advisors, fundraisers, marchers, and used their knowledge, skills, and positions of influence to advance the cause. Throughout the Civil Rights Movement, individuals from various racial and ethnic backgrounds played crucial roles in supporting and participating in the SCLC's efforts.

Grants and Contracts 338

Grants and Contracts Development and Fund Raising Government Social Justice 338

Experiential Learning Depot

APRIL 29, 2023

They can get super creative with this one, and the options are endless, especially with social media and other technologies available to quickly share the message with large volumes of relevant people. Host a Fundraiser: Raising money is a great way to take action. They could create posters, t-shirts, a video promotion, etc.

Development and Fund Raising 52

Development and Fund Raising Fundraising Marketing and Communication Services Student Organizations 52

EAB

OCTOBER 30, 2023

Jenny has a proven track record supporting fundraising efforts at prestigious institutions like the University of Kentucky, Duke Medicine Development and Alumni Affairs, and the University of North Carolina at Charlotte. Advancement strategies are adapting to staffing shortages, economic challenges, and the shift to virtual platforms.

Marketing and Communication Services 59

Marketing and Communication Services Fundraising Alumni Higher Education 59

Experiential Learning Depot

JULY 31, 2023

My students took their skateboard clothing brand business plan from the first part of this senior experience (career PBL) and brought it to fruition, turning it into a fundraiser for urban teens. Her project, then, was planning and fundraising for this trip. Find us on social media! ​

Development and Fund Raising 52

Development and Fund Raising Fundraising Utilities Research 52

EAB

AUGUST 7, 2023

AIPI comprises two parts: ROI benchmarking , which explores the staffing and investment decisions that lead to fundraising growth; and fundraiser productivity benchmarking , which focuses on individual fundraisers’ activities and outcomes on the front lines.

Budget and Finance Management 52

Budget and Finance Management Marketing and Communication Services Safety and Security Fundraising 52

EAB

JUNE 12, 2023

Advancement teams were tasked with finding new virtual ways to connect with donors, including innovative initiatives such as alumni fireside chats, online fundraising events, virtual 5ks, and more. Examine Your Strategy EAB research shows that new donors need an average of eight touchpoints before making their first gift.

Marketing and Communication Services 52

Marketing and Communication Services Alumni Fundraising Media 52

Experiential Learning Depot

NOVEMBER 13, 2022

Social Media Campaign: Note the word "campaign". Social media is a powerful and rapid mode of sharing information, but for the presentation to truly be authentic, the audience needs to be authentic as well. Local Media: Have students submit articles, editorials, ads, video promotions, and more to local media. ​

Media 52

Media Fundraising Student Conduct Student Organizations 52

Experiential Learning Depot

OCTOBER 16, 2023

For example, educators and students have free access to Canva Pro, which now includes an AI tool called “Magic Studio” This is an awesome tool for creating incredible final products such as calendars, fliers, book covers, social media graphics, and more. Find us on social media! ​

IT 52

IT Education Computers and Informational Technology Food 52